I guess what AC plays these days shouldn't be a surprise anymore, but I didn't think "Paparazzi" by Lady GaGa would be one I would hear on AC, or at least right now.
And that is the music, with Frank, Nat, Perry mixed in, we're debating about on the standards board--what should we call it now? "Standards" suggests old people. We're looking for a better name.cd637299 said:I'm of the age when "AC" was Engelbert, Bread, Olivia Newton-John, Lobo, the mellower Bee Gees, et al.
Nothing surprises me much anymore.
cd
AC's focus on the past 15-20 years? The most successful AC's are heavy on music from before 1990 (as discussed endlessly here, 90s is the weakest era for the format). B101 Philadelphia. KOST Los Angeles. Lite FM NYC. I honestly have not heard an AC station that does not play or is moving away from 70s and 80s; IMO, those eras carry the format (with some credit going to currents). The RIGHT 70s and 80s songs test very well 25-54. An AC playing 90s and 2000s is a Hot AC. I'm not aware of an AC that programs from the Hot Adult Contemporary Tracks chart playing songs from the last 15-20 years exclusively.bchristi said:AC's generally focus on music from the past 15-20 years or so that is fit for all audiences. They cover material too old to get much attention on CHR but too new to be on an oldies station. With it now being 2010, its only natural the once '80s-centric AC format is starting to change. I am somewhat sad about it because when I grew up on AC stations playing 80s music as thats why my parents like. That said, times are changing and there will be plenty of oldies stations to pick up these 70s and 80s classics as the ACs move towards newer stuff.
Traditionally, the Fresh approach does not work as well as the "traditional" approach (look at NYC).grey_dan said:I wouldn't necessarily say these songs don't belong at AC, but I do think their presence represents the splintering of the AC format--at least for the moment.
I've been listening to Fresh 105.9 out of Chicago some this week online. I like the sound, but it's definitely not what I normally think of as AC (yet it's a little too light--and recurrent--to fit with Hot AC). To me Fresh sounds more somewhere between the Hot AC/A40 station and the Adult Hits station in my town, than it sounds like our AC outlet. (For the record, I'm from Cincinnati, so our Adult Hits station (WREW) is fairly progressive for that format.)
Some ACs are going more in the direction of Fresh--mostly '00s, some '80s & '90s (but not overwhelming), little or no '70s, and the presence of some artists like Gaga & the Peas. But there is still a good contingent of ACs staying with a more traditional approach (at least traditional for the last 10 years). Will the Fresh-style format be the AC format of the future? Very possible. But it's also possible that some will stay with a more traditional approach, and that we'll see something a splintering within the format.
Okay, I heard the song I mentioned yesterday. Does this one have the lyrics "To the left, to the left"?carolinaradio said:It was probably "Irreplaceable", which is fine for AC.
In the areas where teenagers shop, such a thing is fine.imhomerjay said:Fascinating account of spending patterns.
So do you propose stores play no music? Because it doesn't take much effort to find something that someone won't like. Not everyone would like what you would deem acceptable.
Oh, and you can always shop online, and play whichever tunes you want. ;D