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Paul Harvey Ram Super Bowl ad resonates with viewers
- Thread starter newsbot
- Start date
I liked Paul Harvey's commercial, that was good. But the game was like a MOVIE!! First Ravens destroy the 49ers, before the 49ers come on after the power outage (IIRC NEVER before in Super Bowl history!) and go up to 34-29, before...
*****SPOILER ALERT*******
A 49ers player gets tackled at the last second and the Ravens win 34-31, after SF got a Safety two points. Probably one of the most suspenseful in Super Bowl history!
-crainbebo
*****SPOILER ALERT*******
A 49ers player gets tackled at the last second and the Ravens win 34-31, after SF got a Safety two points. Probably one of the most suspenseful in Super Bowl history!
-crainbebo
Just saw the RAM ad on YouTube......Left me in TEARS!
Fiat-Chrysler hits another home run!
Fiat-Chrysler hits another home run!
Two things come to mind: Didn't Mr Harvey have Chevrolets as his sponsors and two, does this mean Paul Jr. is now going to loosen the grip on the thousands of hours of his late fathers programs? The Paul Harvey website teases something before an "anyway"heres some of my music for sale by Paul Jr.
I was impressed with the Ram Truck ad, that and Kia "Where Do Babies Come From" ad, Oprah's Jeep ad, Coke's "Wacky" race for the "Real Thing," The Rock's Milk ad, and Stevie Wonder's Bud Light ad.
Meanwhile in Hawaii, KGMB went straight to "Elementary" at 6:13PM, followed by "Hawaii News Now" at 7:15, followed by "The Good Wife" at 8PM, and "The Menatalist" at 9PM.
Meanwhile in Hawaii, KGMB went straight to "Elementary" at 6:13PM, followed by "Hawaii News Now" at 7:15, followed by "The Good Wife" at 8PM, and "The Menatalist" at 9PM.
It was a well constructed ad, and the late Paul Harvey's comments (as usual), were very well written, well voiced, and affecting. But to me - the visual images of the hard working farmers in the ad did not square with a brand new $40,000 Ram crew-cab pick-up. Most of the farmers in those images would likely be driving a 20 year old Dodge truck. It was quite jarring when the new Ram truck showed up at the end.
Lkeller said:
True enough.
But....think of it this way. That 20 year old Dodge truck that Farmer John is using isn't going to last forever (even if it IS "Ram Tough")....And....when replacement time DOES come, I'm sure Fiat-Chrysler would much rather he buy a RAM instead of something from the competition.
CBS had been advertising all week that a NEW EPISODE of "Elementry" would air after the Super Bowl coverage went off the air. The networks have been premiering new shows (The A-Team in 1983), new seasons of shows (Survivor, The Voice) or special episodes of series (The Simpsons, Elementry) after the Super Bowl for 30 years now. Plus, it's no different than during the regular season when a game goes over and every thing on the CBS schedule is pushed backed by as much as an hour.crainbebo said:
jwk1979 said:
Those who set their DVRs for "Elementary" are just as unhappy, as those who set it to record at 10PM ET ended up getting the last 10 minutes or so of the 4th quarter and the festivities that followed. Too bad the US hadn't adopted the automatic recording time changing technology that the UK has -- over there, when an event goes overtime, recording times are automatically adjusted.
They should not schedule programming after Super Bowl or any NFL or college football for that matter. The games almost never end on time and therefore always push back the programming and make the local news run late. They should just put some filler programming in the time between the end of the game and the news. I hate it when all 3 of the networks run news late one night because sports pushes it back.
kingskip said:
The networks only get this gold mine of a ratings bonanza once every three years, so they'll keep doing it. I think it's a safe bet that the networks really don't care if local news is pushed back when money like this is involved.
kingskip said:
ABC doesn't schedule a network program after its Saturday night games because they don't need to. The games fill the entirety of Eastern/Central Primetime. Further west, they have a handle on it - mostly. Both CBS and FOX also have their doubleheader Sundays pretty much figured out. It's those few ET/CT markets that get a 4 PM ET NFL game only that have to be accomodated somehow. Fox usually runs a repeat episode that gets joined (or that was past policy), CBS lets 60 minutes slide over a bit. ABC stations in the East know going in that the late news will be delayed. Sports events run over. It's the nature of the beastie. Deal with it. It's all you can do.
kingskip said:
Which is why in all the promotion for "Elementary" (which I didn't watch anyway) CBS explicitly did not advertise an exact start time. Setting it at "10/9c", etc., would not serve much purpose considering the event involved. And nobody saw that 34-minute power failure coming.
Besides, your intended homebodies won't be tuning away from CBS unless they have something better to do - or don't care for that show in the first place.
Speaking of ratings...they are in and 108.4 million viewers tuned in.
Though they came up three million short from last year, Super Bowl XLVIII next year may knock the M*A*S*H finale out of the all-time top five.
Though they came up three million short from last year, Super Bowl XLVIII next year may knock the M*A*S*H finale out of the all-time top five.
S
searadiofreak
Guest
The Paul Harvey spot was very good, but didn't score in most top10 lists. Probably because these lists usually go for comedy above everything else.
A couple of things about the Harvey Dodge spot that stood out to me, was the reverb used in Harvey's voice (nice touch), and the fact that nowhere was Dodge mentioned in the spot, just a quick logo and shot of a Dodge truck at the end.
A couple of things about the Harvey Dodge spot that stood out to me, was the reverb used in Harvey's voice (nice touch), and the fact that nowhere was Dodge mentioned in the spot, just a quick logo and shot of a Dodge truck at the end.
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