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Penn State considering transferring WPSU to WHYY, Inc.

Ron Hetrick, CEO of WITF, resigned yesterday. Wondering if he might be considering joining WHYY to lead the WPSU assimulation? Kind of a tough position to be in as he (like a lot of public media stations) took a salary cut with the CPB recission. Lots of positions open in public media elsewhere.
 
Here is a quote reported by Current:




Here's the story from Penn State:

The WHYY view:

A month after rejecting an earlier proposal, Penn State trustees agree to WHYY’s takeover of school’s public media station
 
They haven't actually said they're turning in the license. Just that they're "winding down operations." To me, that says they're open to other offers that don't involve the university spending any more money. Whatever that is.
Which I am forced to admit is rather interesting given that they've just paid a football coach $50 million to walk away.
 
Which I am forced to admit is rather interesting given that they've just paid a football coach $50 million to walk away.
Athletics department money is a separate account:

From the Penn State Athletic Director, Pat Kraft, quoted in the article:
“I’m not going to get into the financials. What I will tell you about the buyout … this is an athletics issue, this is not the institution’s issue. We in athletics are covering all the costs.”
 
Athletics department money is a separate account:
Still very bad optics. And there are other cases where specific athletic programs are not self sustaining that need to be subsidized by other athletic programs (eg football subsidizing lacrosse) or by general university funds.
 
Still very bad optics. And there are other cases where specific athletic programs are not self sustaining that need to be subsidized by other athletic programs (eg football subsidizing lacrosse) or by general university funds.
General university funds are not used for athletics in any sport at Penn State.
 
It's a nice story, but we all know that money is fungible.

It can be. In non-profit organizations, it all has to be reported for tax purposes. The sports money stays with sports. The donors put restrictions on it in that way. The big schools like Penn State have specific alumni groups that raise money for sports.
 
The sports money stays with sports. The donors put restrictions on it in that way. The big schools like Penn State have specific alumni groups that raise money for sports.
Money definitely has to follow donor restrictions. But that doesn’t mean that general operating or unrestricted general university money might also be used for athletics.
 
Money definitely has to follow donor restrictions. But that doesn’t mean that general operating or unrestricted general university money might also be used for athletics.

The issue here is paying millions of dollars to a football coach. I doubt that the money is coming from general university money. Penn State has a very active sports alumni association. They're the ones who likely are behind the coach's salary. Example: We were paid by a college team to broadcast games. The money came from the school's sports alumni club. Not from the university.
 
EMF isn't taking stations over in the educational band.
It has in the past (South Florida and most recently, an attempt in St. Louis).

The issue is most commercial stations are in the business of making money. Most educational band stations are not, and usually are idea oriented. There are just not nearly as many non-commercial stations available for purchase.

If it boiled down to it, I could’ve easily seen EMF making Penn State “an offer they can’t refuse”. But that’s a moot point now!
 
It has in the past (South Florida and most recently, an attempt in St. Louis).

The issue is most commercial stations are in the business of making money. Most educational band stations are not, and usually are idea oriented. There are just not nearly as many non-commercial stations available for purchase.

If it boiled down to it, I could’ve easily seen EMF making Penn State “an offer they can’t refuse”. But that’s a moot point now!

EMF already has K-Love and Air1 affiliates with good signals in the State College market and the Hispanic population in the area is very negligible, meaning that I really couldn't see EMF purchasing WPSU unless such an effort was made out of spite. Vcy America and Bott Radio network on the other hand...
 
It will be interesting to see where WPSU (FM and TV) are in 5 years; merely satellites of WHYY, or oriented toward Central PA? One way or another, the funding will still need to raised consistently to keep the lights on.
 
WHYY's Studio 2 did a live remote from WPSU today, discussing the demise of local media and WHYY's takeover of the station, although they emphasized that the deal hasn't been finalized yet.
 
WHYY's Studio 2 did a live remote from WPSU today, discussing the demise of local media and WHYY's takeover of the station, although they emphasized that the deal hasn't been finalized yet.
Ignoring the rhetoric, do our readers expect WHYY to keep most local programs at WPSU or do you anticipate more simulcasting?
 
Ignoring the rhetoric, do our readers expect WHYY to keep most local programs at WPSU or do you anticipate more simulcasting?

While the latter is more likely (see what happened to the south New Jersey stations that came into WHYY's orbit), a lot will depend on 1) the terms of the contract WHYY signs with Pennsylvania State University; and 2) the amount of pledge money that can be raised from the local population.
 


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