Re: Philly Radio Dial Wish
« Reply #6 on: Today at 01:36:20 AM »
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Quote from: MikefromDelaware on August 06, 2010, 05:15:26 PM
This is a wish list, so here goes:
106.9 WKDN dumps Family Radio, becomes Christian station that features Praise and Worship Music with solid Bible teaching pastors like Charles Stanley, Chuck Swindoll, Alistar Begg, etc., sort of like WDAC in Lancaster, but with more modern music.
The other remaining FM's in Philly can fight it out for the youth audience. I have no idea what they should format, this is my wish list.
I was wondering if anyone else would mention WKDN 106.9 since it did not appear on the original "wish-list". I agree that the Family Radio type programming is outdated, and there is probably a market void for the type Christain programming you mentioned. Also the Bible teachers you suggested are all very good, well known and well respected.
Although I believe your suggestion may work, I have a different idea for 106.9 that will fill an existing void and generate the type ratings and ad revenue a major market commercial class B FM should generate. Exactly what I have in mind will remain confidential for now. However I am acknowledging WKDN, with its present format, is, indeed, outdated and the 106.9 frequency is due for a complete overhaul.
Additionally, it may be a tough sell getting Charles Stanley and others away from the Philadelphia Salem stations considering the relationship Salem has established over the years with all the above mentioned Christian ministry program producers. Many of these program producers are on many, if not all, Salem Bible Teaching and Talk outlets in every Salem market.
The problem with the Salem stations, WFIL 560 and WNTP 990 is they are hard to get, at least in Wilmington so I'm assuming a similar distance out to the North, West, and East also would have this issue as we do to the South. So I can't get to hear those great preachers from Salem. I can get Alistar Begg on 740 WVCH from Chester which has a solid signal into Wilmington as far south as Dover during the day parts. At night of course the Canadian 740 nostalgia music station overrides WVCH.
Obviously, someone is listening to Family Radio, as someone is financially supporting that station. One of the deceased preachers they still air Dr. Robert Cooke, from King's College was quite good (his tag line: Walk with the King and be a blessing today). At Christmas time, Family Radio does play some very nice Clasical Christian (Bach/Handel, choirs, etc) that is quite nice. The bigger problem, for me, is Harold Camping. He's on there so much and I just don't want to hear his preaching at all, so when he comes on, I change stations immediately. Having a WDAC type station in the Philly/Wilmington market would be great and Family Radio's 106.9 would fill the bill just nicely. I'm sure there are secular formats that would make more money, but in the Christian radio realm, money shouldn't be the first area of priority, reaching people for Christ should be #1, then the money. However, even Christian radio stations have to pay their bills so having those donations, etc, can make the difference of the station being able to fullfill its mission of reaching the lost or being sold for some secular purpose. color]