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Poor coverage of Cooper River Bridge Run

The Cooper River Bridge Run is one of the biggest events in the country for running, with almost 40,000 entrants this year in the event, as it is one of the two or three biggest events in the Lowcountry every year.

However, the coverage given in the media has been very poor. You'd expect several TV stations to run coverage. Instead, only one station (Channel 5) did live coverage, and it was really bad. Radio (910 the Team) also had coverage, and we had to rely on that to hear what was going on.

They only showed about 5 minutes of coverage every half-hour (during Early Show cut-ins), and they barely got to interview the men's winner. They didn't even do a live interview with the women's winner, and they had Andy Pruitt and Bill Walsh in their cozy West Ashley studios, when they at least should have been downtown at the Bridge Run. You wouldn't even have known it was going on unless you tuned to the cut-ins. Channel 5 used to run two hours of coverage plus a Sunday replay, now, we got just four cut-ins.

Then, you had the weekend sports anchor interviewing like four people, and they used those three or four stationary cameras on the bridge. That was their coverage.

910 at least had a decent 1:15 of coverage, doing team coverage with people on the course and personalities from other Kirkman stations. They did a pretty good job with it. It was only on 910, so people that weren't within 20 miles of Charleston had to rely on bad Channel 5.

However, television should do better coverage of this. One of the biggest runs in the country, one of the greatest events of the year in the state, and we get stuck with Channel 5's poor coverage.
 
Ja!
Wait til channel 5 reads your opinion after they helped you. Maybe you need better pr to get the word out to the media prior to the event. Good luck next year!
 
The only thing that really should be covered by media outlets is who won, and traffic updates to guide folks around the race. I mean, covering a mini-thon on radio? Not compelling at all!

G
 
Correct me if Im wrong, but long time ago wasn't the bridge run covered live from start to finish? Here in ATL, Fox 5/WAGA covers the Peachtree Road Race from start to finshish, live.
 
Yeah Channel 5 used to cover from start to finish with limited breaks, plus the rebroadcast.
So what's the deal this year? lack of funding?

Kinda sad that Channel 2 can't cover it either, especially since they are based at the foot of the bridge.
But they don't have the funding or staff by any means.

Seems like local media really doesn't want to cover the local events anymore.... they just rely on the sister or parent stations for stories etc.
 
mischief said:
Yeah Channel 5 used to cover from start to finish with limited breaks, plus the rebroadcast.
So what's the deal this year? lack of funding?

Kinda sad that Channel 2 can't cover it either, especially since they are based at the foot of the bridge.
But they don't have the funding or staff by any means.

Seems like local media really doesn't want to cover the local events anymore.... they just rely on the sister or parent stations for stories etc.

Whenever im in Charleston, i've noticed Live 5 News does a lot of stories from Ryacom sister stations. Live 5 isn't the same station I grew up watching.
 
It is ridiculous how many stories that Channel 5 runs from other stations in their network. It seems like half their newscasts are those stories now. Even areas like Georgetown and Beaufort, major towns in the Channel 5 viewing area, have been delegated to WMBF and WTOC, respectively.

Basically, the only counties Channel 5 covers are Charleston, Berkeley, Dorchester, and Colleton, with a little bit of Georgetown coverage. They do mention Beaufort a lot during the news.

I think their other stations do use stories from others in the network, but not to the extent that WCSC does.

I am going to send a letter to the editor of the paper, because it's sad that one of the biggest events in the state each year gets treated like that.
 
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