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Poor job by HOT 97 Marketing Department

S

SPRINGFIELDRAD

Did ya see the full page ad for Hot 97's Summer Jam in yesterdays NY Daily News? No mention in the ad where Summer Jam is being held. There is a small photo of a stadium. Since I'm a football fan I believe it's Giants Stadium. I went to Hot 97's Web site....and yes it's being held at Giants Stadium.

It should be crystal clear in the ad where the Jam is being held. No guessing games...please.

Sidenote: As of yesterday the NY Daily News has a "new" look for the TV/RADIO section. Looks good. Nice job Mr. Huff. 99% of the time I pick up the NY Daily News at the store in the morning. Yesterday I didn't have a chance to get the hard copy until later in the day. So yesterday morning I read the radio column off the Web. I noticed they don't post the entire radio column on the Web. Is that something new?
 
As everybody knows, the Hot 97 Summer Jam is usually sold out before a single artist scheduled to appear is announced. They could hold the event at a honky-tonk dive bar, and it'll still be an SRO.
 
SummerJam is not yet Sold out this year. They used to sell out within hours, or 1 time within 48 minutes of tickets being released for sale. this was when SummerJam was in the Garden/ Continental IZOD Arena or whatever they call it now, that held about 20,000. Now Giants Stadium, holds over 60,000. which would be hard for almost ANY Concert set to sell out
 
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