Rhythmic in Abilene doesn't work at ALL. They had a perceptual done that they "thought" said Abilene wanted more Rhythmic music. They tried it out for a year and the ratings tanked. They wen't back to Mainstream CHR with a Rhythmic lean and ratings blew up. SO with that said, after the Rhythmic disaster, corporate's Jan Jeffries realized that "Hey! The perceptual was wrong!"... If Cumulus would let their PD's actually PROGRAM, then maybe their stations would sound good. Brad did a good job of that, he was more of a rebel to their policy.