I'll give you an example of a situation that occurred some years back in Puerto Rico when a major hurricane passed right over San Juan.All I'm saying is that if it is true (that they never lost power from the grid), then most of their power usage was wasteful. Residents were told to turn off non-essential electronics and appliances to conserve energy because "every little bit helped". Radio was absolutely non-essential during the storm. They served no purpose during an emergency.
All of us that could remained on the air with emergency facilities, generators. The station I was with lost the top of the tower, but we had an auxiliary antenna on the building roof. During the storm, we had to switch to it and run on the generator. We kept our salsa music format, with frequent mentions of which stations had regular storm updates.
We were in the middle of a ratings period. We ordered a breakout for the day of the storm and the two days afterwards. Our station, WPRM and its network normally had around a 25 to 30 share in 18-34, but during the storm the number increased to over a 50 share. There was no TV, and power was out for 24 to 72 hours, and people were confined to their homes and wanted something other than storm and damage reports all the time. Oh, and Puerto Rico was a 120 station market back then.
We had already made a standard hurricane procedure where some of the air staff came to the station before the storm, brought the family which stayed in the office areas, and we put lots of food in freezers. Since our facility was made of reinforced concrete, including walls and the roof, it was nearly hurricane proof. So we had live personality radio, took calls from listeners telling of their experiences and created a community.
But we did no straight news. We had no staff and no knowledge or experience to do that. Instead, we entertained people who had just been through a huge hurricane and were trapped in their home.
There is more than one way to be of service.