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PPM in Cincinnati -- now what?

Q

qcityguy

This summer will be the dry run for PPM in Cincinnati. The official numbers will still come from the diaries, but the attention will surely be on the unofficial PPM results, because PPM will be the official ratings starting with the fall book.

Any predictions for winners and losers in Cincinnati? And what on-air changes will we hear from stations trying to adjust to a PPM world?
 
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