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PPM: WOGL Is Close To Bumping B101 To 3rd Place

DToTheJ

DToTheJ

That's the impression that I get when I look at the new PPM's (http://www.radio-info.com/markets/philadelphia).

WBEB (in 2nd behind KYW): 8.1/7.5/7.4 since January.
WOGL (in 3rd, nipping at B's wings): 4.2/5.6/6.1 since January.

Now all CBS needs to do is turn WYSP into a "Fresh"-type station to even further fragment B's audience share... on second though, nevermind, 'YSP's actually up! And without the Eagles, too, who knew? I mean, they're tied in a 16th place logjam with sister station WIP, as well as WPHI and WBEN-FM, but still...
 
As would 101.1 in its previous "EZ" incarnation, I'm sure... or, perhaps, the old "Stereo 106" WWSH...
 
i believe you gents(?) are onto something. but another contender in the ppm world would have been jim nettleton's 'golden 98' wcau-fm presentation, as would the drake-style wifi-92.
 
I'd like to see a Sunny station show up, as that would probably take listeners from both WOGL and B-101. You might end up with a three way tie for 2nd place after KYW.
 
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