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Haven't the winter ratings periods always skewed older because of snowbirds, going back to diary days? Winter always seemed to give 'GUL its strongest numbers.
I am surprised no one has commented on 98Rock's outstanding numbers. They have rebounded to Bubba-era levels, and they now lead 102.5 and 97X by a MILE for the week.
Dumping Lex & Terry and going music-intensive in mornings appears to be paying big dividends.
I was wondering what they had changed and forgot about the morning show.... guess getting rid of a boat anchor AM drive show is a pretty simple solution....
I am surprised no one has commented on 98Rock's outstanding numbers... Dumping Lex & Terry and going music-intensive in mornings appears to be paying big dividends.
I am surprised no one has commented on 98Rock's outstanding numbers. They have rebounded to Bubba-era levels, and they now lead 102.5 and 97X by a MILE for the week.
Dumping Lex & Terry and going music-intensive in mornings appears to be paying big dividends.
Well, your definition of a MILE might be a little different from reality, but yes, getting rid of L&T and adjusting their programming have paid off for them very nicely with some very nice numbers - though it should be noted that the bulk of the numbers come from outside the 6A-10A daypart.
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