Mike, I just visited your website (in screaming yellow!) and notice that you (or your station) aren't using Twitter, MySpace or Facebook to promote your stream. As someone who is trying to grow his audience, it seems counter-productive to NOT use social networking. We are doing standards and believe me, it works. (Also look at getting your station listed on iTunes, it should double your audience - it did for The Penthouse.)
Bob
ThePenthouse.fm