FilioScotia said:
Thanks Drucifer. There's no bitterness here. I've never been happier.
I left KTRH just before it was sold to a company that was later "assimilated" by CC, but the CC management style was already in force in the persons of Laura Morris and her underling minions. They fit right in with CC managers.
The day I left Fort Rusk at 510 Lovett Blvd I felt like I had been liberated from behind the Iron Curtain. Anyone who worked there in those days can tell similar stories.
That experience taught me a lot about what was happening in the world of radio in the early 90s, and I was deliriously happy to be out of there. I never regretted leaving. My only regret is that it took me as long as it did to make that decision.
For most of us, I would guess radio has been more than a job, it's a passion even to this day. I wanted to do radio since I was a child and have been fortunate enough to be truly blessed working for some genuine, true and equally compassionate professionals. Before leaving Clear Channel, of my own accord, I had come to realize that the corporate control, whether it be Cox, CC, Emmis or whatever was basically the same. Some of the things I complain about are because of the state of the industry. In reality, radio is not what it once was and it will probably never be that way again. Is radio successful because of voice-tracking, downsizing etc etc? As far as numbers on a spread-sheet, there is little doubt. The corporate suits in San Antonio, Atlanta and Indianapolis obviously know what they are doing. Is there more than one was to achieve success? The passion in me wants to think so. There are still folks like Howard Stern, Bob & Tom, Phil Hendrie, Rush, Beck, Berry and many others who obviously know what it is to entertain on the radio. There are others like J.P. & Lana, Braddock and others who know what it is to inform and report.
Dealing with on-air radio peeps is, perhaps, one of the most difficult experiences I encountered as a P.D. Ego's, necessary for a degree of success, could be biting and difficult but the people I worked for that truly understood the magic of the talent knew how to cultivate it, work it, stroke it when necessary, coach it to achieve the best results. Management has got to understand that listeners can put their IPOD, IPhone or whatever on auto-play and listen to whatever music they want but still it's what goes on in between the songs or breaking news, weather and sports that truly matters.