I hope Mega Media allows other stations to license the Pulse format, or puts it on the bird. There aren't that many program directors (yet) who can program a dance station well, and if Joel chooses the music in rotation, it will sound great. I can see some failing urban-formatted stations in other cities picking it up because of Star and Buck Wild. They should undercut Movin' if they decide to license the format. Is Pulse a trademark? If this does happen, will other stations calling themselves "Pulse" have to change their slogan (Z88.9 - The Pulse of Burlington County)? Today, Pulse is a low power TV station from That Big Blue Building, who knows what it will be next year?