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PUNCH WAR: KISS vs. WDBR

L

lovejamminoldies

Let me first start off by saying... these are two impressive stations for a small market! I live in Dayton, OH so I can relate. I discovered both of them by searching the web looking for CHR's to listen to to evaluate. I couldn't find the Springfield market, so I assume there isn't one. What I noticed: KISS did a good job breaking new music, but stuck to the big hits. WDBR definitely leaned adult, but unlike most Saga stations, they didn't power the Hot AC currents. Reminded me of the old Z93 in Dayton a bit (especially the jingles). I tried to ask myself, which station would be on the #1 preset? I like KISS for the music, but WDBR's imaging definitely was better.

Here they are at 10pm (central):

WDBR: Katy Perry - Firework
KISS: Katy Perry - Firework

Tie here.

WDBR: Alice Deejay - Better Off Alone
KISS: Fefe Dobson - Stuttering

Tough one to call. Great gold with Alice, but great new song by Fefe. If I were the average listener, I'd probably stay for Fefe since it sounds like a hit song already.

WDBR: The Script - Breakeven
KISS: Chris Brown - Yeah 3x

Chris Brown is hot right now with that track! Would have more power over The Script's hot recurrent single.

WDBR: Chris Brown - Yeah 3x
KISS: Stopset

Goes to WDBR by default.

WDBR: Stopset
KISS: Jay Sean/Lil Wayne - Down

Goes to KISS by default.

WDBR: Stopset
KISS: Enrique Iglesias/Ludacris - Tonight

Goes to KISS by default.

WDBR: Nelly - Just A Dream
KISS: Pitbull/T-Pain - Hey Baby (Drop It To The Floor)

KISS wins here. Pitbull is a hot club single, not to mention, it has a lot less burnout than Nelly.

WDBR: Usher/Pitbull - DJ Got Us Fallin In Love
KISS: Rihanna/Drake - What's My Name

KISS wins here. Rihanna is the #1 song in the country.

WDBR: Linkin Park - Waiting For The End
KISS: Justin Bieber/Ludacris - Baby

Tough one! Linkin Park hasn't really taken off, but Bieber isn't exactly the smash you wanna hear at night either. Goes to WDBR for breaking the new track.

WDBR: Kanye West/Jamie Foxx - Gold Digger
KISS: Ke$ha - We R Who We R

KISS takes home the cake here. Ke$ha is huge.

WDBR: Far East Movement/Ryan Tedder - Rocketeer
KISS: Eminem/Lil Wayne - No Love

WDBR wins here. Rocketeer is getting quite huge while Eminem does have fire, FM will go top 10.

WDBR: Lady Gaga - Poker Face
KISS: Stopset

WDBR by default.

WDBR: Stopset
KISS: Mike Posner - Please Don't Go

KISS by default.

WDBR: Sara Bareilles - King of Anything
KISS: Mann - Buzzin

Tough one. You have a big Hot AC hit, and a moderate CHR hit vs. a rhythmic single and a gaining CHR single. Mann has hit all over it, I'd think the women would go ahead and give it the go. KISS wins.

WDBR: Crazy Town - Butterfly
KISS: Snoop Dogg/Pharrell - Drop It Like It's Hot

Two novelty golds! Both pretty massive singles. I heard WDBR play Butterfly last night as well, but it is a popular single. Snoop is one you don't hear everyday. KISS wins.

WDBR: Gavin DeGraw - I Don't Want To Be
KISS: Eminem - Mockingbird

WDBR wins this one, but barely. Good to hear some old Eminem especially with all the new stuff he has out. However, Gavin would be the bigger gold.



So KISS wins 11 to 6... KISS pitches their music. WDBR does not... Wouldn't be surprised if WDBR does better with the 25+ audience, but KISS definitely does play the hits. Although, they don't really play much rock, it's all pop and rhythmic stuff. I'd probably have KISS as #1 despite their lousy imaging.

Who's the better station, Springfield listeners?
 
I live an hour away, but travel to and through Springfield. I think KISS sounds more "professional" and like a larger market station. However, at my age, I prefer the music on DBR. It leans more Hot AC. They used to do the 90's at noon...maybe I'm showing my age.

However, by far the best station in Springfield is the legendary country station, 104.5 WFMB. Probably the best country station I have ever heard.

I remember Z93 from the day. I couldn't believe the flipped.
 
Thanks for the input Frank! See, I thought the opposite when I listened. It sounded like WDBR was the heritage and KISS was thrown on not too long ago. Not a big country fan, but I'll have to check out WFMB.

As far as Z93 goes, I can't believe it either. I'm enjoying All Hit 95XIL out of Parkersburg, WV since I attend school at Ohio University... one of the best mainstream CHR stations I've ever heard. Reminds me of Z93, but better and not afraid to play those occasional rhythmic tunes... unfortunately, they don't stream though.

Also, I made a mistake above. I said Rihanna was #1 in the country, actually Katy Perry is.... don't know how I mixed that up.
 
I've heard of WXIL. I think I listened to it briefly on a trip out east many years ago. Gotta love those heritage small market stations. I grew up listening to WCIL in Carbondale, IL. It is now part of a radio group, but back in the day when it was independently owned, a very unique station that played a lot of non-mainstream music in addition to the CHR standby's.


As for Kiss/DBR, that is the perception I have gotten. Maybe it is because Kiss used to be owned by Clear Channel and they used to use a lot of syndicated, large market DJ's (which I don't like small stations to do).
 
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