QFM

[Nu_Roo_2]

What do other people think Q-FM needs? Any ideas here?

By most accepted definitions, classic rock started in the late 60's. It peaked in the 70s and ended in the early 80s. The music is 30 to 45 years old. Without a mix of hair bands, grunge, harder rock and alt rock, the playlists are simply wearing thin and the audience is literally dying. It's happened to just about every style of music before classic rock, it will happen to classic rock as well. Classic Rock is one format I'd hate to program.

The irony is that 60s and 70s music is far more ubiquitous now than ten years ago, if you include TV (especially commercials) and movies.

 

[gabigley1]

Was listening to QFM last Friday morning and they said they have just moved into their new
Budweiser studios. It appears they had makeshift studio at the new building on Cleveland Av.
for the past few months. They had some live Musicians in the studio last Friday so maybe the
permanent studios are much lager and better then the makeshift QFM studio. Anyone notice
anything different about the Q96 audio lately?

 

[mxyzptlk]

They've been screwing with the signal path and audio

 

[xmusicmatt]

They've been screwing with the signal path and audio

Are they still using the Wifi Link? Nothing like dropouts over 5Ghz Unlicensed wifi!

 

[meanstreet]

I have basically quit listening to Q since I can only take so much Doobie Bros and Eagles anymore, but did notice some audio change..If they would insert some more new rock in the format, it would make for much better listening experience, at least for me, and I'm an old guy!......

 

[mxyzptlk]

Well the idiots that own Q are at it again.... hired a market manager from Denver with no experience.

 

[alans613]

Well the idiots that own Q are at it again.... hired a market manager from Denver with no experience.

Wilks at their "best".

 

[mxyzptlk]

Lee Killian, the COO of Wilks Broadcasting was fired on Friday. They had another rep resign also after working for 2-3 months.

 

[KFodor]

There are really 2 different approaches you can take to Classic Rock.

One is the more "traditional" format, based in the 70's, with some 60's and a good selection of 80's music.

The newer form is more mid-70's to early 90's. This is now the form that seems to be taking hold as those who graduated high school in the 1984-1994 group hits their mid 30's and 40's which puts them squarely in the coveted 25-54 target advertisers desire most.

Sad for older guys like myself, who will now begin to see the more traditional form of the format go the same way traditional oldies went. However...here's an opportunity for non-commercial stations to consider picking up a viable baby boomer audience who would support such a station with their underwriting dollars as the commercial stations begin to abandon it.

We're still a ways off from a "90's format"...a bit of the music is finding its way onto playlists, but much of it still seems, research wise, not to be ready for prime time yet as a "classic" format. Give it time, though....

 

[alans613]

There are really 2 different approaches you can take to Classic Rock.

One is the more "traditional" format, based in the 70's, with some 60's and a good selection of 80's music.

The newer form is more mid-70's to early 90's. This is now the form that seems to be taking hold as those who graduated high school in the 1984-1994 group hits their mid 30's and 40's which puts them squarely in the coveted 25-54 target advertisers desire most.

Sad for older guys like myself, who will now begin to see the more traditional form of the format go the same way traditional oldies went. However...here's an opportunity for non-commercial stations to consider picking up a viable baby boomer audience who would support such a station with their underwriting dollars as the commercial stations begin to abandon it.

We're still a ways off from a "90's format"...a bit of the music is finding its way onto playlists, but much of it still seems, research wise, not to be ready for prime time yet as a "classic" format. Give it time, though....

I agree with your stance on 90s music. There have been three good 90s syndicated shows pop up over the last few years: RetroStars with former WPLJ personality Dave Stewart, Backtrax USA: The 90s, Rick Dees and the Weekly Top 40: The 90s, and the best 90s show to date, Round Trip With Dave O, which Dave O interviews a 90s artist/group and plays Pop-based music(IE no grunge). I stream Round Trip via the new Hot AC in Indy, 107.9 The Mix(Formerly Smooth Jazz WTPI & formerly Adult Hits WNTR 107.9 The Track. They're still using the WNTR calls as of a couple days ago when I last listened).

 

[del_griffith]

Sad for older guys like myself, who will now begin to see the more traditional form of the format go the same way traditional oldies went. However...here's an opportunity for non-commercial stations to consider picking up a viable baby boomer audience who would support such a station with their underwriting dollars as the commercial stations begin to abandon it.

But I have noticed that The Beatles and The Stones are now edging out Benny Goodman, Glenn Miller and Sinatra at retirement home music events.

 

[Nu_Roo_2]

I was never a fan of the Doonesbury comic strip, but I always recall one that really caught my eye.  One of the main male characters was in the kitchen cooking and enjoying rocking out, singing along with the Stones blaring out of the radio.  "I - Can't - GET - No.  Satis-FAC-tion!  Hey, hey HEY."  When the song is over the announcer says something like, "Don't go away, we'll be back in a moment with more soft and relaxing Lite-FM."  The character looked kind of deflated and dismayed.  And that was 20 years ago, maybe more.

I also notice that a Walgreens ad for Medicare Part D has CCR's "Looking Out My Back Door" as the the background music.

 

[KFodor]

I was never a fan of the Doonesbury comic strip, but I always recall one that really caught my eye. One of the main male characters was in the kitchen cooking and enjoying rocking out, singing along with the Stones blaring out of the radio. "I - Can't - GET - No. Satis-FAC-tion! Hey, hey HEY." When the song is over the announcer says something like, "Don't go away, we'll be back in a moment with more soft and relaxing Lite-FM." The character looked kind of deflated and dismayed. And that was 20 years ago, maybe more.

I also notice that a Walgreens ad for Medicare Part D has CCR's "Looking Out My Back Door" as the the background music.

There more truth in that Doonesbury cartoon that may appear...

I now hear Ozzy songs on Musak, or some type of service like it. Was in an elevator not long ago and heard an instrumental version of "Mama I'm Coming Home".

I kid you not.

 

[Nu_Roo_2]

There more truth in that Doonesbury cartoon that may appear...

I now hear Ozzy songs on Musak, or some type of service like it. Was in an elevator not long ago and heard an instrumental version of "Mama I'm Coming Home".

I kid you not.

LMAO @ instrumental Ozzy music, but I definitely believe it! Funny thing is, I'm even more surprised that you were hearing music in an elevator. I haven't heard any there in ages (though I have heard a lot of radio claims about music that "lifts you up." ).