Question about trades

[collegeradio]

We have a client that is interested in becoming official ..whatever... of our Radio Station. They agree to give us promo space in their business...heavy traffic areas...they agree to only giveaway products/services with our radio station...Tons of free stuff.

How do we handle the other ...whatever... in town when they want to buy from us?? Anybody had a similar situation.. PLease help!

Thanks

 

[RadeoEngineer]

As a college station, are you sure you have the status to run commercials? I would think you would be classified as non-commercial educational FM. No?

 

[collegeradio]

We are one of a handful of college commercial stations. The lowest on the dial, I believe, 92.1.

 

[jboydingram]

Some advice from your neighbor to the west...forget trades and take $$$...everybody will be happy.

 

[radiopimp]

We have a client that is interested in becoming official ..whatever... of our Radio Station. They agree to give us promo space in their business...heavy traffic areas...they agree to only giveaway products/services with our radio station...Tons of free stuff.

How do we handle the other ...whatever... in town when they want to buy from us?? Anybody had a similar situation.. PLease help!

Thanks

What kind of business is it?

 

[collegeradio]

It's a movie theatre. The exclusive agreement is with the big theatre in town now... and it ONLY involves the radio station (not the other outlets--Newspaper, TV, and online). I actually just told the sales rep to steer away from radio talk when she met with them.