• Get involved.
    We want your input!
    Apply for Membership and join the conversations about everything related to broadcasting.

    After we receive your registration, a moderator will review it. After your registration is approved, you will be permitted to post.
    If you use a disposable or false email address, your registration will be rejected.

    After your membership is approved, please take a minute to tell us a little bit about yourself.
    https://www.radiodiscussions.com/forums/introduce-yourself.1088/

    Thanks in advance and have fun!
    RadioDiscussions Administrators

Question for Internet Station Owners/PDs

B

bdub

I currently host a live 1 hour Monday-Friday internet radio talk show on what I refer to as my "Flagship Station".

I am interested in syndicating the show to other internet stations either live or on a tape delay basis.

But, here is my question: My "Flagship Station" has been great to me since the beginning and I am extremely loyal to them. I will go out of my way to plug their shows and anything else that is going on around the station. In my mind, this would make the show less attractive to other stations on a syndication basis because in a sense I am constantly plugging a competitor.

Am I right? Do any internet station owners or Program Director's agree or disagree with me?
 
Personally, I would never air a program on either my internet or terrestrial stations that plugs the competition - that last thing "Station X" needs is to hear "Station Z" plugged constantly during X's programming. This would definitely be a negative selling point to a program.
 
Agree with Bill, it will make it extremely less attractive.

One possible way round is to keep the show generic but say do specialist stuff for 30 secs at 15 min intervals and then replace in the tape delay with generic stuff. means more work on your part.

Any syndicated stuff should never mention another station particularly on the net!
 
Im the owner of a site too and i must say i completely agree its just not attractive
 
You'll definitely need to make it generic if you want to get it on to other stations.

I self-syndicate a weekly music-oriented program that right now is only on terrestrial radio. The
syndicated show is 1 hour. To get the local elements in (weather, stations promotions, PSAs, etc)
the local version of the show is 2 hours. It ends up working like this:

7:30-8 Local segment of the program
8 - 9 National segment (taped, no local elements at all)
9-9:30 Local segment 2

It makes producing the syndicated version a LOT easier!

The bottom line is, you'll have to make the syndicated version as attractive as possible. With so many choices
in programs, you have to give yourself as many positives as you can.
 
Status
This thread has been closed due to inactivity. You can create a new thread to discuss this topic.


Back
Top Bottom