Re: Topic corrected - I left a word out
"Are you really suggesting that single, out-of-the-blue calls of that sort
> should be the basis for making significant changes in the
> face of a body of knowledge and data about what the audience
> wants?"
I told you before NO- when that seems to be a topic of discussion while in the midst of the public then you need to look at whats going on. I've heard the gripes about CCM radio many times while in the midst of our public.
Individual stations should test music. I used to do that in marketing research. Of course it was secular radio but I also know the programmer's side of testing music. If it isn't tested by the station then how do you know whether the listeners are like it or not. I can't get much clearer.
I can't spend more time on this and doing it by email is clearly not getting anyone's point across.
I will sum up that there is probably a misconception of what the listener wants and a non-deliberate decision to by pass urban music. The end, I'm busy and this seems to have been a real waste of time.
"Are you really suggesting that single, out-of-the-blue calls of that sort
> should be the basis for making significant changes in the
> face of a body of knowledge and data about what the audience
> wants?"
I told you before NO- when that seems to be a topic of discussion while in the midst of the public then you need to look at whats going on. I've heard the gripes about CCM radio many times while in the midst of our public.
Individual stations should test music. I used to do that in marketing research. Of course it was secular radio but I also know the programmer's side of testing music. If it isn't tested by the station then how do you know whether the listeners are like it or not. I can't get much clearer.
I can't spend more time on this and doing it by email is clearly not getting anyone's point across.
I will sum up that there is probably a misconception of what the listener wants and a non-deliberate decision to by pass urban music. The end, I'm busy and this seems to have been a real waste of time.