RADIO.COM Adds CNN, Bloomberg Media Audio Content

[Y2kTheNewOldies]

Entercom has announced content distribution agreements with CNN and Bloomberg Media. As part of the agreements, RADIO.COM, the digital home for all Entercom content across the company's portfolio of 235 radio stations, will launch 10 live stations for CNN and Bloomberg properties, along with podcasts from Turner Podcast Network's portfolio of entertainment, kids, news and sports.

"We are thrilled to welcome CNN and Bloomberg to RADIO.COM as we increase our premium content offerings. Through our deep roster of industry-leading radio stations and premium live and on-demand content, RADIO.COM is quickly becoming an important part of the daily audio habit for the tens of millions of listeners we reach per month," said Entercom Chief Digital Officer JD Crowley. "These agreements further cement RADIO.COM's position as the premiere destination for on-demand audio news, entertainment, music and sports content on a national scale."

This is part of an audio content deal Entercom is doing for their radio.com app and their affiliates.

 

[AMRocks]

I hate to say this, but "so what?" It's not like CNN and Bloomberg content isn't available elsewhere. It needs something unique that no one else has to get people to download yet another app.

 

[TheBigA]

I hate to say this, but "so what?" It's not like CNN and Bloomberg content isn't available elsewhere. It needs something unique that no one else has to get people to download yet another app.

But if they already HAVE the app, and they're just looking for this information within this particular universe, it's easily accessible. That's the point. As long as you use Radio.com, they're making money.

Look, I have 20 different ways to get a lot of the channels I watch on TV. But the game now is getting all of the same channels on every competing platform so the consumer has to decide. Take a look at the offerings in Sling and YouTube TV. Very similar channel list. Same thing with music. The same songs are available on ten different streaming platforms. Nothing unique that no one else has. That's the point.

 

[wadio]

When Entercom moved their stations to radio.com I installed the app. When I found that I needed to set up yet another account I said, **** it, uninstalled the app and haven't listened to WCBS or WINS since. Not only are there plenty of places to get content, there's plenty of other content out there.

 

[Y2kTheNewOldies]

https://news.****************/cgi-bin/rol.exe/headline_id=n36496


Here is the link.