Hi guys,
I just read this thread, I know it's a little late, but Man, this is the best and the worst of Localism that the NAB and every one else is talking about. You know, the station in Idaho or some where. The sheriff wanted to evacuate the town because of a gas leak and called the local station to get a report on the air. Only to have no one answer the phone, because the station was run by remote control and nobody was there.
With that in mind. I hadn't listened to morning radio. I walked out of my house and heard Mindy Lange say a school had been cordoned off by BSO. They were searching for the cop killer. Then they went back to music as if
nothing was going on. Just a real embarrassment for Lincoln Financial. Then I was about a block up from my Fort Lauderdale home in Flamingo Park. I was stopped and surrounded by shotgun toten' deputies. The got me out of the car, searched the car and made sure I wasn't who they were looking for. The had four city blocks cordened off, while looking for the perp. Others who were stopped with me, told me that they were being held there for over an hour. So I got back in my car and scanned around the stations. WIOD was the one that I stopped at and I was suprised to hear Mr. Footy as the host. But, he had lots of news reports on the air, and dropped all other programming or chit chat to cover this story. And as you know it was a monster story of a great sorrow.
He was putting people on the air with information about the search. After I told the police that I did audio for America's Most Wanted for the last seven years with John Walsh and John Turchin at my studio in my home, just
a block down, they said I could leave the "back way" down thru Riverland road to 441.
I did and was stopped every block and searched. When I got to 441 I pulled into a Burger King and phoned up WIOD. They put me on the air and I gave a 45 sec. description of the area that was blocked, right down to the type guns the police were using and how they were dressed in armour and flack jackets. Basically, I winged it, no time to write anything down. So, Mr. Footy, was impressed and says, 'say you should be on the air, your a great reporter'. I replied, thank you very much, but, why would I want to take a cut in pay? He laughed so hard, it sounded like he almost fell off the chair.
Meanwhile back to Magic. This same old bs. Really Really Bad. So say what you want about Mr. Footy, not being strong as Rush or even Hank Goldberg. The guy did an outstanding job the day I heard him. It was
localism at it's best. It made me want to call them up and ask to do an afternoon show again. So, they catch the bad guy, it's the end of Mr. Footy's shift. I turn back to magic. Mindy (my good friend) is blabing about a
beatles record and now here's Jay and the Americans................. Well at least she's got a pulse.... or is that a
Hooper, I mean she's almost as old as I am. <grin> (Mindy I love 'ya)
But this localism thing and my above example is just going to turnaround and bite some of the "stations" in the Ass. Oh yes, XM and the dog, forget it. What localism. You want to listen to a jukebox? Why suscribe? Get an Ipod, load it with your favorites, you only have to pay once.
Well, I've said too much.
Best Regards
Pat
www.appleson.com