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Radio Ratings by Day Parts

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dfwtalkradionut

I was just wondering if any of you folks know of a web site that breaks down ratings by day parts and/or programs. Does a site like this exist without having to be a subscriber or have a membership? ???
 
dfwtalkradionut said:
I was just wondering if any of you folks know of a web site that breaks down ratings by day parts and/or programs. Does a site like this exist without having to be a subscriber or have a membership? ???
Click to expand...

Arbitron "gives away" 12+ ratings for the whole week, 6 Am to Midnight, Monday to Sunday, because those numbers are essentially valueless for sales purposes.

Only subscribers get the rest of the data, and they use it to sell advertising with. Obviously, those who pay (a smaller cluster in LA might pay $1 million a year) do not want those who do nto pay to benefit at their expense. For this reason, Arbitron does not release demos and dayparts to the press and why the data is copyright and why Arbitron sues or sends C&D's to anyone who releases "forbidden" data.

Ratings are really not intended for the general public... they are bought and paid for by stations that use the data to sell advertising.
 
dfwtalkradionut said:
I was just wondering if any of you folks know of a web site that breaks down ratings by day parts and/or programs. Does a site like this exist without having to be a subscriber or have a membership? ???
Click to expand...

Someone asked a similar question on one of the TV boards a while back, and he got the Nielsen version of the answer you just got. Unfortunately, whether you want to hear about TV or Radio, Nielsen nor Arbitron will give it out to you on a platter. The best you're going to get is from a newspaper (and/or their companion website), a message board like this one, or maybe a blog similar to Uncle Barky's. Otherwise, no dice.
 
I appreciate your responses. If anyone here has access to that information, I am just a curious listener. As you can see by my user name, I enjoy talk radio and I am curious to see who pulls in the big numbers nationally and locally. :D
 
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