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Raising The Topic

The following is and exerpt from a post by Scott Fybush in an earlier thread. I took it upon myself to "raise the topic" because it's well-written, relevant and because I've noticed that items posted deep into a thread don't get as many hits or reads as they sometimes should. Hope you don't mind, Scott.
<hr>
Regarding working in the business and getting a job, Fybush writes:

"What I'm really not clear on here is exactly how Bill thinks one gets a job in radio. When I look around town - both on the commercial stations and the noncomms - what I see are a lot of people who have paid some very serious dues over a very long time to get where they are. Bob Lonsberry got where he is not just on the basis of his politics (though they certainly didn't hurt). He got there after years of newspaper drudgery, and he stayed there by virtue of being one of the hardest-working people anywhere in the business. Name a bad shift, and Bob's worked it, probably while working two more gigs at the same time. He makes it look easy. Believe me, it isn't.

In fact, I can't think of one person doing radio news or radio talk in Rochester who hasn't worked a whole string of cruddy jobs at (or below) minimum wage on the way to the "big time," or made huge personal sacrifices (moving alone to a strange city across the country) just to get that first break. And I guarantee you that all of them (present company very much included) were rejected a lot more often than they were hired along the way. It's not a question of applying at four places and being turned down. It's a question of applying at 40, or 80, or 100, before that big break comes along. I got my first paying job in radio news, back at WCAP in Lowell, Mass., by sending tapes and resumes to every radio newsroom in Massachusetts and most of New Hampshire and Rhode Island as well. If I remember right, only two of them even called me back.

It was a terrible field to try to break in to then, and it's only getting harder. The newsrooms that provided a "farm team" back in the day - WCGR in Canandaigua, WBTA in Batavia, WCJW in Warsaw, and so on - are either gone or reduced to one-person operations. If I'm counting correctly, there are a grand total of seven people in all of western and central New York employed full-time as radio talk show hosts. That's a hell of a tough club to break into. It's a little easier to get into TV, where there's always a need for producers and assignment editors, but even that's a challenge these days with the shutdowns of newsrooms at WNYO and WUHF and so on, which put some very experienced people back out on the job hunt, chasing perhaps 150 TV news jobs here and fewer in Buffalo. How many radio news jobs are there, total, in Buffalo and Rochester? I count about a dozen in Rochester, one in Batavia, one in Warsaw, and I'm guessing perhaps 20 on a good day in Buffalo. Those aren't good odds.

Don't get me wrong - there's a reason those of us who work in the business put up with all of this. When you finally get that break, and when you get behind the mike or in front of the camera, there's no greater feeling in the world. I consider myself incredibly fortunate to have worked where I've worked, and I wouldn't trade it for a desk job in a million years. But it's been a long, hard slog to get there for me, just as it's been for the other professionals who post here - and for all the good people I know (some of whom also post here) who still love the business but don't work in it anymore, whether by their own choice or otherwise. There are probably more talented radio people out of work, or severely underemployed, at any given time than there are actually in the business. (Cf. Neaverth, Danny.)

If you don't feel like you're getting much sympathy after what looks, from what you've told us so far, to be a pretty minimal job hunt given the realities of the business today, perhaps this helps to explain why."
 
Scott’s post has correctly pointed out the difficulties of trying to break into broadcasting.

For those of us who had the opportunity to find gainful employment, it was because we got into the business at a time where there were a number of stations available that hired local talent. Either that or we were at the right place at the right time. Unfortunately that is not the case today.

Even those of us who left radio for other careers (like yours truly) would find it next to impossible to get back into the business, despite our years of experience, because there just isn’t anything available anymore with the advent of syndication and automation. Plus the fact that employers tend to shy away from anyone with experience because that would mean having to pay a decent salary when instead they could hire someone with less experience, or right out of college, who would be willing to work long hours for less pay, no matter how bad they might sound on the air.

The point I would like to make is that anyone who thinks that they can just walk into a radio station and say “Here I am, hire me” needs a quick lesson in reality.

The chances are you won’t get rich working in radio. If you are lucky to get a job you always have to worry about new owners or management that might want to make changes. You work long hours, holidays and some weekends. But there is nothing like getting behind the microphone or doing a job you love to do.

<P ID="signature">______________
"I won't be wronged, I won't be insulted and I won't be laid a hand on.
I don't do these things to other people and I expect the same from them".</P>
 
Practical Suggestions

Like everything else, new technology offers new alternatives to getting into "the biz".

There's no substitute for experience. Getting in the door as an intern or volunteer is only the beginning of the journey. Once you're in the building, you need to show that you have more to offer than a strong back and/or a nice smile.

College radio isn't what it used to be, but it still gives you a chance to work with the basic technology of broadcasting, and shows that you have the discipline to do a show on a regular basis.

A newer alternative would be to use your computer to do a show every day. That's right, EVERY DAY. Approach the PD of a station you'd like to work at and ask if he/she would be willing to critique your show on a regular basis - and the more regular the better. If you can't find a PD to do it, find a local jock who you respect and appeal to their ego. And believe me, most of them have an ego. Get a professional opinion of your work, and TAKE THOSE SUGGESTIONS FOR IMPROVEMENT TO HEART.

The definition of madness is doing the same thing over and over and expecting different results. The definition of radio madness using the same radio crutches over and over and expecting improvement.

At worst, you'll find out that radio might not be for you. At best, you'll get somebody "on your side" who might be able to put a bug in the PD's ear next time they're looking for a part-timer.

Hey, if nothing else, you'll improve your communications skills.
 
Re: Practical Suggestions

> Hey, if nothing else, you'll improve your communications
> skills.

I found that College radio is also a great opportunity to eliminate the ums and ahs, and strenghten announcing skills.

My problem is that I'm stuck in the middle. Too professional for College radio, and (as far as I'm concerned) not professional enough for Commercial radio.

Thanks to those who have been very suppportive of my radio show, and thanks to those who believe I should get my A** into their local small town station...<P ID="signature">______________
"If you never say NO, How much is your YES worth?"
</P>
 
My personal favorite are the young radio guys who cop an attitude toward other (usually older) radio people who make a lot more money than they do---not realizing the extreme amount of CRAP that had to be dealt with in order to get that money. Also not realizing that those more experienced, more polished, higher paid people had plenty of ow paid jobs themselves before finally breaking through the poverty level!
 
Re: Practical Suggestions

> > Hey, if nothing else, you'll improve your communications
> > skills.
>
> I found that College radio is also a great opportunity to
> eliminate the ums and ahs, and strenghten announcing skills.
>

Local radio did that for me; Spend 24-36 months suspended sentence at the flame=thrower JJL, of course switching to night power so no one except the workers @ KFC across the street could hear me. Had to bring in my own radio to hear myself. While i saw people right out of college running the board, I realized that the opportunities I had were simply not there, so this was it. I sent god knows how many tapes, letters, resumes, etc. Ironically, my 'break' came when i was filling in one night and a PD from the area who relocated called to see if I was looking for work. Didnt take long after that to finally hand in my key.

In the "do more with less" era, it's not unique to be the Promo director/Mid-days/backup production guy, it's standard.


>
 
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