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Ratings due later today...

raccoonradio

raccoonradio

yes just the 12 plus is all we'll be allowed to see (RadioAndRecords site) and it'll prob be posted at 5 pm
or so but the numbers are no doubt being perused right now at local stations. Someone supposedly on
the inside commented on SaveWRKO.com that 'RKO and 'EEI are both up slightly, but we'll see. How
will the ratings be once Sox season ends and Howie is all settled in on Morrissey Blvd.?

we'll talk 'bout it here.
 
... and how far Finneran has fallen as well ... it should be interesting.
 
do WRKO's numbers traditionally decline in the fall and winter when the sunrises are later and the sunsets are earlier? I know their signal is horrible during those times of the day in those times of year, which coincide with the most important day parts from a ratings perspective.

Thanks,

Chris in NH
 
yes just the 12 plus is all we'll be allowed to see (RadioAndRecords site) and it'll prob be posted at 5 pm
or so but the numbers are no doubt being perused right now at local stations. Someone supposedly on
the inside commented on SaveWRKO.com that 'RKO and 'EEI are both up slightly, but we'll see.

Umm...I see that Maloney is already spinning an anti-spinning post about the future spinning that he expects Regan to spin about WRKO. I guess nothing is too ironic for him. He does seem to think that public relations people doing public relations work is odd and somewhat suspect. I wonder what he thinks they are paid to do. And why he is on the warpath against Regan? Does anyone know exactly what Regan did to him for him to leave his brains on the shelf before hitting the keyboard?

Of course, he's had the posts on this in the can for about two months. They come in a couple of versions.

1 WRKO is flat or down---- "Even the Red Sox couldn't help. WRKO sucks."
2. WRKO is up------"The WRKO bump is entirely due to the Red Sox. WRKO still sucks."

These stories just about write themselves.

He will then go back to posts on the dreadful state of talk radio talent in Boston. He might even explain why, with the talent pool so thin, Boston's most famous underemployed talk host remains underemployed. But, I wouldn't count on the last part of that, either.

How will the ratings be once Sox season ends and Howie is all settled in on Morrissey Blvd.?

Well, that is always the standard fall back position on SaveWRKO. They did ok, but will stink in the future. He'll even have the usual Greek chorus chime in, commenting on how awful things will be 4 months in the future. Hopefully, it will be more accurate than they predicted things would be four months in the past. Heck, two weeks ago folks who should know better had them spinning Glenn Miller records by the time the leaves change. But, when you cherry pick your data to fit your pre-existing thesis, none of these things really matter. All that really matters is "grape or lemon-lime, ice or no ice? And, make it a double." And politics.

we'll talk 'bout it here.

I'm sure.

Regards,
TSB
 
herald pr gal-you mean Jessica Heslam eh... :)

>>Boston's most famous underemployed talk host remains underemployed. But, I wouldn't count on the last part of that, either.

wonder if Maloney has sent a demo tape to WTKK..actually the station that could use him most is
WRKO and they're relying on the likes of Col. Hunt for fill ins. And somehow I don't think Jason & Julie
would consider hiring him

>>folks who should know better had them spinning Glenn Miller records by the time the leaves change

well I was kinda kidding about 'RKO going to Music Of Your Death, but Howie leaving them sure won't
help. You do have to wonder if E-com might just shift sports to 680 and have 850 try something new.

New Radio Olympic event: The Jason Wolfe Award Toss. How far can YOU throw your glass award?
 
A avg. Hip Hop station will be the Number One Music Station in Boston . Mrs Cleo ( call me now )told me the Future .
 
raccoonradio said:
actually the station that could use him most is WRKO
Click to expand...

raccoon - did you ever hear him fill-in on WRKO?

speaking of Maloney, anyone know if he ever said a bad word about WRKO while he was doing fill-in work for them?

I would love to know the date he was told they would no longer be needing his services as a fill-in and the date of his first negative rant.
 
herald pr gal-you mean Jessica Heslam eh...

Just wondering, but how did she get the radio beat; I can only think of two people who seem to know less about radio than she does? Interestingly, although she seems to have no problem printing verbatim press releases from stations other than WRKO, when Howie mentioned on his program that Finneran was, in truth, actually improving on the ratings of Miller, she seemed to not think it was newsworthy, especially in the light of the hatchet jobs she'd been going with before. Maybe it wasn't in the form of a press release from somebody who sends her tickets or CDs.

wonder if Maloney has sent a demo tape to WTKK..actually the station that could use him most is WRKO and they're relying on the likes of Col. Hunt for fill ins. And somehow I don't think Jason & Julie would consider hiring him

Well, if you read what Time magazine wrote about him, you probably wouldn't be too hot on him either. But, WRKO did give him a shot, which is more than you can say about 40 other stations in town. Time says he likes conspiracies, but his personal favorite is that he got canned from his weekend gig in Seattle not because the station decided to go with Seattle Seahawks' programming but because of his outspoken ideas. Good point. Pro football never delivers the numbers, or billing, like good ol' conspiracy talk. It may also be why he has a real problem with sports programming on talk stations.

well I was kinda kidding about 'RKO going to Music Of Your Death, but Howie leaving them sure won't help.

Nope, it won't. Finding a replacement is going to be tough. But certainly not tough enough to change formats.

You do have to wonder if E-com might just shift sports to 680 and have 850 try something new.

Hard to understand what that would accomplish. WRKO ends up with sports, and WEEI ends up with all the problems WRKO currently has (the only three viable formats in major market AMs are news, talk, and sports.) They're both making boatloads of cash right now, so I doubt panic is setting in.

New Radio Olympic event: The Jason Wolfe Award Toss. How far can YOU throw your glass award?

Yes, that is one of Maloney's favorite anecdotes, if true, which is something you never know with Maloney and his 'sources'.

Of course, Wolfe is an idiot, who somehow managed to put the Sox on both WRKO and WEEI (which, I read here, is an impossible situation for listeners to figure out) and managed to increase the combined ratings of WEEI and WRKO (9.4 to 10.0 year-to-year), not cannabalize the audiences of either station, and maintained Entercom's billing.

I'm sure Maloney will chalk that up to divine intervention, or sampling error, or, well, it really doesn't matter, does it? Obviously, Wolfe needs to be fired. Or is it Kahn who needs to be fired, because Wolfe is just her prat boy and coffee runner. Or they both need to be fired, because they're partners in broadcast crime. What day is it ?

Regards,
TSB
 
wtkk must be feeling very foolish to be spending all the loot on howie.
wrko has a chipmunk for a morning show and the sox pulling in all that ad money.
wtkk is getting a guy who hasn't updated his lameas* act in 15 years and will be putting everyone
back to sleep. max, where can i find jag on cable?
 
ChrisNH said:
do WRKO's numbers traditionally decline in the fall and winter when the sunrises are later and the sunsets are earlier? I know their signal is horrible during those times of the day in those times of year, which coincide with the most important day parts from a ratings perspective.

Thanks,

Chris in NH
Click to expand...

WRKOs numbers last year went UP during the fall and winter (when the days were shorter or shortening) from the spring and summer (when the days were longer or lengthening.)

I don't see any point in trying to discuss TSA and MSA, so let's just say that talk station ratings are usually driven by events (like elections.)

Guess you'll have to go back to the wishful thinking drawing board.

By the way, I assume it was you who posted the following rhetorical gem...

I tend to believe the 'angry man' here...Maloney. It will be laughable reading the 'positive spin' coming from WRKO as they 'explain away' what everyone who isn't on the inside sees and realizes as utter failure of a once-decent station. The obvious math is that lost listers equal lost revenue. WRKO has both to be proud of.

If it wasn't you, you may want to consider suing whomever it was, it should be actionable. You're starting to remind folks of the 'student' in that Sierra Mist karate class television ad.

Regards,
TSB
 
Talk: WRKO (and sports talker WEEI) doing better; 5th and 6th place overall ). Due to Sox or Finneran? Prob. the former.
WKOX does Rumba in, with numbers comparable to the Air America days (precisely one tenth of
what WRKO did)
WTKK up just a tiny tick but how will they do with Howie?

WUNR makes it in as does North Shore 104.9 WBOQ, thanks to Sox perhaps.
 
I heard Maloney briefly on WRKO (and also briefly on WPRO). Sorry but I don't really go for raspy
voiced talk hosts (and he has a raspy voice but not as bad as the Colonel). Sounded like a typical
fill-in guy, but didn't hear enough to judge. I heard more of him actually when he was a _guest_
on Pundit Review.

speaking of rehashing press releases, the weekly Lynn Journal repro-ed one from WEEI/Entercom
verbatim (about the Jimmy Fund telethon); mentioned at the end how Entercom owns station
in various markets. etc
 
raccoonradio said:
http://news.bostonherald.com/localRegional/view.bg?articleid=1013678

take for what it's worth...saying Finneran lost listeners but those who did tune in spend more TSL
(time spent listening)...though it also says he gained listeners(?) so, maybe some listeners left
but some "new" ones checked him out?
Click to expand...

This column is an attempt at spin which would make even Maloney proud, and makes one wonder if Heslam has any credibility left whatsoever. Why, exactly, does she have the radio beat?

WRKO’s morning drive show with Tom Finneran at the helm lost thousands of key listeners this spring from the same time period last year - and could be facing an outright hemorrhaging once he’s battling Howie Carr in the a.m.

During the morning drive in the spring of last year, with Scott Allen Miller as host, WRKO (680 AM) had an average 58,000 weekly listeners among 25- to 54-year-olds - the group eyed by advertisers. With Finneran at the mike this spring, WRKO lost nearly 20 percent of those listeners - 11,000 in all - with only 47,000 in that key demo tuning in, according to Arbitron spring ratings figures released yesterday. Although the ex-House Speaker lost listeners, those who did tune in spent more time listening, and Finneran gained 7,000 listeners among 25- to 54-year-olds from winter to spring.



Yep. And by the time Miller wrapped it up last January, his last solo month on the air, he had that 58,000 number down to 33,000. So Finneran at 47,000 is up 14,000, and if my math is correct, that is an increase of 43%, give or take a few, from what Miller was doing at the time he was let go. Plus, his TSL is up. Plus his 25-54s are continuing to climb from the last full book. What's not to like? If if you're going to compare the performance of one host to another, why not use the figures that former host was turning in the end that got him replaced, and compare those numbers to what his replacement has done since? It's only a guess, but perhaps it didn't fit in with Heslam's agenda in carrying water for Maloney and Carr. You certainly wouldn't want the facts to get in the way of a good hatchet job.

Of course, if Finneran had his 25-54s drop from 58,000 down to 33,000, Maloney would be circulating a petition to have him executed. But then, Miller was his buddy, and Maloney has a vested interest in Finneran tanking since he's devoted his life to making it happen since January.

Come to think of it, why does Heslam even have a job?

Regards,
TSB
 
TSB, you mean to say that Maloney is "invested in defeat"? :)
 
TSBench said:
Come to think of it, why does Heslam even have a job?

Regards,
TSB
Click to expand...

notice how she skipped over the amd losses at 96.9...she is married to a management type at the herald...herald's management worships howie...draw your own conclusions...wtkk will have its own pr machine once howie one trick pony starts there...max, where can i find the lost episodes of murder she wrote?
 
D. R. Tucker said:
TSB, you mean to say that Maloney is "invested in defeat"? :)
Click to expand...

That's an excellent way to put it. And yesterday his stock took a bigger hit than the Dow Jones.

As you know, I'm not a big fan of talk radio in general, or WRKO or WTKK in particular. But I'm even less of a fan of disengenuous, agenda-driven frauds like Maloney. He doesn't want 'conservative' talk radio, he wants 'Republican' talk radio. And as a hard-core conservative (my wife says my life story should be filmed by 19th Century-Fox) I am pissed at the Mass Republican party and its talk radio sycophants who've presided over the destruction of a conservative party in Mass. What we've needed is a rigorous debate, where arguments are honed and philosophies are developed and defended, and instead we've gotten a bunch of hosts telling folks what they want to hear. So, talk radio's effect on local political outcomes is mostly illusory.The Democrats figured this out, and essentially ceded the talk radio airwaves to the Republicans while they took everything else which wasn't nailed down. While Carr outted hacks, and he, Feinburg, Miller, Graham, and Severin bashed Patrick, and demmies, non-stop, the liberals finally ran the table. Nice going. Leverett Saltonstall must be turning in his grave.

Then, we finally get somebody who's more conservative than 95% of the people in the state, Finneran, who actually knows how the hard-ball game is played and has experience actually influencing elections (he's given credit for destroying Harshbarger's campaign against Celluci with a single line calling him a 'moonbat'), and what does Maloney do? He immediately goes on the warpath to ruin him. Why? Because Finneran's a Democrat. All the 'outrage' about 'Tommie Taxes' and 'Convicted felon' is just cover, boob bait for the Kool Aid drinkers. If you want to identify the clueless, the mile-wide-and-an-inch deep thinkers, just watch for those buzzwords.

It didn't take long for his conspiracy theory mentality to bubble to the top. Remember the "this is all a conspiracy by Kahn/Wolfe/Entercom/David Field (pick one or more) to destroy conservative talk in Boston." The chosen instrument was Finneran or the Red Sox, depending on the month of the year. Well, that one didn't work out, nor did a couple of following theories, so now he's down to railing (the last time I looked) about paltry management bonuses at Entercom, with his information supplied by an 'insider' who doesn't seem to even grasp how radio advertising is sold. They certainly don't make informants like they used to.

I can't see him getting much mileage out of this last one, so we'll have to wait a day or two to see what the next 'talking point' is. All we know for certain is that it will be just more non-responsive crap.

Regards,
TSB
 
For all the WEEI/WRKO talk here's one fact:

WBOS has LESS than half of its next sibling station's ratings (that would be WROR).

Odds are that 'BOS has almost half of 'ROR's 25-54s as well.

I think that 'BOS's 25-54s are so bad that GM's sales can no longer sell those pathetic numbers.

Time to flip to the illegal alien format, 'BOS! ;D
 
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