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Ratings

So what does WSM AM, WAMB and WVOL all have in common?

Neither showed up in the 6+ total listeners for the March or April arbritron ratings.

Is this a case of "I've fallen and can't get up" for WSM?
talk about embarrassing
 
So what does WSM AM, WAMB and WVOL all have in common?

Neither showed up in the 6+ total listeners for the March or April arbritron ratings.

Maybe I'm missing something. I saw WSM-AM with a 2.1 share for P12+ in April. If no one is listening 6+, how do they get 12+ numbers?
 
It just means that WSM, WAMB and WVOL don't subscribe to Arbitron.

Arbitron started a new policy last month that only subscribing stations would be shown in the free numbers given to the trades.
 
if you're not in the game you are pretty lame (in other words it ain't long till they turn the lights out on those old AM wastes of energy)
 
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