Remembering that Radio Business Report is an industry-insider publication, the results are surprising, at least to me:
QUESTION: Should radio set a fixed date to end analog and go 100% HD?
ANSWERS:
Yes, set a target date and make our digital investment pay off. - 8.33%
No, the transition will come, but should not be forced. - 33.33%
No, HD is a mistake and should never replace analog radio. - 58.33%
(Results as of Saturday 4/23, 8:46AM ET)
http://www.rbr.com
QUESTION: Should radio set a fixed date to end analog and go 100% HD?
ANSWERS:
Yes, set a target date and make our digital investment pay off. - 8.33%
No, the transition will come, but should not be forced. - 33.33%
No, HD is a mistake and should never replace analog radio. - 58.33%
(Results as of Saturday 4/23, 8:46AM ET)
http://www.rbr.com