For a long time, I've noticed on WENZ and WZAK, instead of title and artist information on the RDS print on the car radios screen, I've seen little ads. Over the past couple of days, I've, occasionally, seen the same thing on WFHM and on another station whose calls I can't recall at the moment (sorry).
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RDS commercials
- Thread starter johnbasalla
- Start date
Yes it's another revenue stream. Lots of companies offer services to radio stations to help do this:
www.insideradio.com
Meet The New :30 – Visual Messages, Displayed During Station Programming.
Quu, the tech company that enables radio stations to display messages and images on vehicle dashboards, has launched a new product that embeds visual advertising directly into programming in an
WFHM has been doing them for a while - I saw them when I was in Cleveland the last time - this is common now days. Down here in Columbus, I see them on the Radio One stations.
I don't like it. It makes you take your eyes off the road while driving.
The Radio One (Now Urban One?) stations in Cleveland were the first that I saw do this.
Sir, how does it make you take your "off the road" while driving? The station logo does not do the same thing?
A logo (or title-artist) requires only a quick glance. A long sentence is another thing.
do they have the rolling eye emoji on here ? lol
I have enough self control, to realize, watching the road is my priority, lol.
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