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remember when this board...
- Thread starter zombie69
- Start date
Y
yonkstur
Guest
"Time of the Season" Zombies, 1969.
Yonkstur
Yonkstur
zombie69 said:
Some days I think, "What in hell do I check this board for, there is NOTHING new here." But I check anyway...hoping. Yonk, you and I share a lot of the same thoughts, but I don't think it's seasonal at all. It's been whisper quiet around here for months and months and months...
I certainly don't anticipate my whining to change things. Too bad, great potential here, lots of old radio-heads visit here under different guises, they all have great stories to tell.
Thanks YONK and Master G for responding but MG did bring up a Point "old radio heads" and " Great stories to tell"
I know you should really look to the past to see where you are going but in this industry I do think the good old days are dead and buried. We need to focus on the future of this industry. Old stories are great but they wont save radio.
I really dont have a lot of time in radio(less then 10 years) so I really wasnt around for the good old days of radio.
(mom and Pops, AOR, Progressive rock etc. stations) but I am in the industry when satallite, HD, internet and big corporate radio are an everyday thing. Local broadcasting needs to evolve...but like the dinosaur I dont think it can.
For the record I love old radio stories. :-\
I know you should really look to the past to see where you are going but in this industry I do think the good old days are dead and buried. We need to focus on the future of this industry. Old stories are great but they wont save radio.
I really dont have a lot of time in radio(less then 10 years) so I really wasnt around for the good old days of radio.
(mom and Pops, AOR, Progressive rock etc. stations) but I am in the industry when satallite, HD, internet and big corporate radio are an everyday thing. Local broadcasting needs to evolve...but like the dinosaur I dont think it can.
For the record I love old radio stories. :-\
98%...did'nt notice that ;D. But you did kinda make my point. Corporate radio is just that...corporate. Someone far away from the market makes the calls on what is going to help the company meet its bottom line each quarter and then it filters down to management on the local level. I have never met most of the people who work in corporate for the company I work for. But their desicions are passed to me via emai everyday. They have no connection to the market because they are nowhere near it. I dont think they are bad people...just disconnected. Phrases like "that song tests well" get passed around to much from corporate programmers instead of listening to airstaff who say "our audience called and is sick of hearing it"
i'm not naive (did I spell that right?) I know there plenty o' money to be had in radio thats why big radio franchised the programming stratagies to make them easier to manage and cheaper to run. I know that automation is both a blessing and curse. (Blessing for the company cause fewer jocks due to voice tracking means less payroll...oh I guess thats the curse part as well). Oh and I also know that Local radio here in NEPA isnt much different then local radio in other places but MG I live here in NEPA I could give a tinkers damn about other places. This is where I live and this is where I work and I would like to keep doing Both in NEPA. What I am afraid of is that Big Radio is going to squeeze as much as it can out of their holdings and leave whats left to rot on the ground. To me it seems a little unfair to the community because they are the ones who will get shafted.
Feel free to tear me apart now...but when you do please dont bold your words thats just silly. I (and most of the people reading these post) know what words you are stessing in your posts.
i'm not naive (did I spell that right?) I know there plenty o' money to be had in radio thats why big radio franchised the programming stratagies to make them easier to manage and cheaper to run. I know that automation is both a blessing and curse. (Blessing for the company cause fewer jocks due to voice tracking means less payroll...oh I guess thats the curse part as well). Oh and I also know that Local radio here in NEPA isnt much different then local radio in other places but MG I live here in NEPA I could give a tinkers damn about other places. This is where I live and this is where I work and I would like to keep doing Both in NEPA. What I am afraid of is that Big Radio is going to squeeze as much as it can out of their holdings and leave whats left to rot on the ground. To me it seems a little unfair to the community because they are the ones who will get shafted.
Feel free to tear me apart now...but when you do please dont bold your words thats just silly. I (and most of the people reading these post) know what words you are stessing in your posts.
Tear you apart? Nah, you can do that all on your own. But I will say DO NOT tell me how to post, what to post, what not to post, etc. Surely no one else here is much interested in being scolded either.
What you're describing isn't exactly news; the state of radio as it exists today is how things have been for a long, long time, beyond 20 years now. So, as I said in a previous post on another topic, "Know the market of which you speak."
Plus, if you really believe any corporate radio monster cares an ounce about the communities it serves, you are naive(and you did spell it right).
masterg said:
I don't check this board as much as I used to. I seems that when the format style charged, alot of the regular members didn't come back. It's good to see MasterG and Yonk posting and I'm always happy to see their messages, I don't think their is alot going on these days in the radio business, but I did notice that when the topic of the good old days appears such as the old WARM, WSCR, etc, we do get alot more input to the messages.
warmland said:masterg said:
I don't check this board as much as I used to. I seems that when the format style charged, alot of the regular members didn't come back. It's good to see MasterG and Yonk posting and I'm always happy to see their messages, I don't think their is alot going on these days in the radio business, but I did notice that when the topic of the good old days appears such as the old WARM, WSCR, etc, we do get alot more input to the messages.
I think that's kind of the problem. People, even old fans, don't seem to be interested in radio today. If something relating to something new pops up it gets little comment except for a few "why don't they do it the way WARM used to". Rarely are there positive comments no matter what anyone does. Then things end as fast as the MTV attention span. I think there should be more interchanging of ideas and information.
C
crmc
Guest
I also wonder why I still check in, admittedly now once or twice a week, usually on the weekend.Every now and then it brings out a smile or a fond memory. Personally,I've gone to a Radio station every day for over 30 years and I still think it's the best business out there.
As to the belief that Corporate radio makes all the calls in a large public traded company, I've found it couldn't be further from the truth. Once they put a GM in place, establish guidelines, etc, they tend to stay out of the mix. Then , monthly, quarterly,annually, by various metrics, the success of the GM and the management team is reviewed. Ratings,accounting practices, revenue generation,profitability,HR procedures, all parts of the gig.
Often, it's the private companies that drill down even into playlists and on-air contests or content issues the most. Sure things like format changes need review and approval, but most of the big boys are so busy they just want you to run the stations, exceed your ratings, revenue and profit goals, and serve your community.
Perhaps my own unique experiences.Surely there are cases to the contrary. Interestingly,my posts usually go unanswered here anyway. I've said it before and will again. Technology, emerging platforms like streaming, or eventually HD, and a belief that well programmed radio stations committed to excellence in execution and service to it's listeners and advertisers will win still endures.
As to the belief that Corporate radio makes all the calls in a large public traded company, I've found it couldn't be further from the truth. Once they put a GM in place, establish guidelines, etc, they tend to stay out of the mix. Then , monthly, quarterly,annually, by various metrics, the success of the GM and the management team is reviewed. Ratings,accounting practices, revenue generation,profitability,HR procedures, all parts of the gig.
Often, it's the private companies that drill down even into playlists and on-air contests or content issues the most. Sure things like format changes need review and approval, but most of the big boys are so busy they just want you to run the stations, exceed your ratings, revenue and profit goals, and serve your community.
Perhaps my own unique experiences.Surely there are cases to the contrary. Interestingly,my posts usually go unanswered here anyway. I've said it before and will again. Technology, emerging platforms like streaming, or eventually HD, and a belief that well programmed radio stations committed to excellence in execution and service to it's listeners and advertisers will win still endures.
N
Nokmo True
Guest
crmc said:
A-men! And that, I'm sure you know, is the problem with having the wheels in the same market, worse, in the same building.
Y
yonkstur
Guest
I think that's kind of the problem. People, even old fans, don't seem to be interested in radio today.
I've been thinking about this a while. And it seems like many people today, listeners, take radio for granted. Just background noise. I spent 7 months with a group of people day in and day out for my new job. Most of them were in their 20s and 30s. I was the oldest. When a news story happened like the crossing guard in Berwick was arrested for child abuse or Paris Hilton was going in and out of jail, they knew the facts but when I asked them where they heard it, they said, the radio. And when I pressed them for what radio station specifically, they couldn't tell me. There was no sense of branding, no sense of loyalty. And that is a change, even in the past 15 years. When I worked for Rock 107, listeners knew their station, they had a loyalty. This seems to be going by the wayside because of the internet, Ipods and the reliance on the visual. They'll hear about it on the radio but tune in on TV or a video computer screen. Radio's challenge, and I'm not optimistic that it can meet it, is to brand itself again. Now my situation with these people might have been an isolated incident but I'm not sure. When we talk about the old stories, we do so lovingly because radio was part of our being. We could tell you who was on the air, when and what contest was hot. Now, not so much.
The failure of people to post on the radio board for the current radio news is that as stated before, there's not much going. And even if there were, the personalities on the stations are no longer larger than life. Mainly because radio is no longer larger than life.
Radio's future will be as a niche demograpghic. If it gets people to recognize the brand, more power to them. But that's only a cherry on the sundae. Nice but not necessary.
The world in radio is different and the reason we (I) tell the stories of WARM or listen to the GEM, or make our own CDS of a particular month in a year, is because we (i) are living in the past and admit it. It is our (my) attempt to hold on to something that gave me a boost and a charge. Still does. I can't say that for my 7 month friends at work. They knew the news but had no passion or care where it came from.
Yonkstur
I've been thinking about this a while. And it seems like many people today, listeners, take radio for granted. Just background noise. I spent 7 months with a group of people day in and day out for my new job. Most of them were in their 20s and 30s. I was the oldest. When a news story happened like the crossing guard in Berwick was arrested for child abuse or Paris Hilton was going in and out of jail, they knew the facts but when I asked them where they heard it, they said, the radio. And when I pressed them for what radio station specifically, they couldn't tell me. There was no sense of branding, no sense of loyalty. And that is a change, even in the past 15 years. When I worked for Rock 107, listeners knew their station, they had a loyalty. This seems to be going by the wayside because of the internet, Ipods and the reliance on the visual. They'll hear about it on the radio but tune in on TV or a video computer screen. Radio's challenge, and I'm not optimistic that it can meet it, is to brand itself again. Now my situation with these people might have been an isolated incident but I'm not sure. When we talk about the old stories, we do so lovingly because radio was part of our being. We could tell you who was on the air, when and what contest was hot. Now, not so much.
The failure of people to post on the radio board for the current radio news is that as stated before, there's not much going. And even if there were, the personalities on the stations are no longer larger than life. Mainly because radio is no longer larger than life.
Radio's future will be as a niche demograpghic. If it gets people to recognize the brand, more power to them. But that's only a cherry on the sundae. Nice but not necessary.
The world in radio is different and the reason we (I) tell the stories of WARM or listen to the GEM, or make our own CDS of a particular month in a year, is because we (i) are living in the past and admit it. It is our (my) attempt to hold on to something that gave me a boost and a charge. Still does. I can't say that for my 7 month friends at work. They knew the news but had no passion or care where it came from.
Yonkstur
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