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Reporters' Roundup on KYW

P

PhillyWatch

Guest
One word- wow.

The slower blend of longer stories & popular music is a hell of a change of pace from the rest of the day and simply sounds fantastic. I know the dual AM CBS newsers in NYC were kind of grandfathered in up there but I would love to see CBS blow up 1210 and launch a round-the-clock Reporters’ Roundup station. I can’t help but feel it would do quite the job of bringing in a younger demo. You might say the under 30′s won’t bother with AM but if you plug the stream as a means of listening (which is pretty much how I listen to KYW 50% of the time when out & about the city), I think you’ll get way more folks tuning into the stream/station to hear that than you get tuning into Limbaugh-lite lineup.

Anybody else tune in? I know they just added editions at 3:30 and 5:30 along with the 12:30 so someone at the station must like what’s happening too.
 
Sounds like somebody has an agenda here. How many boards do you plan to post this on?
 
I think it is a good concept for an All-News station. WCBS 880 NYC is doing a briefer Reporters' Roundtable I think at 3pm on weekdays, although it isn't too much of a departure from the usual format. They still do the traffic, weather and sports at the appointed times.

KYW and WCBS know you should never get too far away from the regular newswheel, even when doing a Reporters' Roundtable. The whole idea of All-News radio is that even casual listeners can hit the news button at any time, day or night, and get what they need.
 
Gregg: Agreed. I'm not sure if Reporter's Round-up sticks close enough to the "news wheel" - keeping in mind that KYW's format is more comparable to 1010 WINS (Group W format) than to Newsradio 880 (CBS format). Several years ago, McDonald tried an experiment in a few of their locations with waiters, white table cloths and even candles during the dinner hours. It bombed! White table cloths are fine but they aren't McDonald's. Reporter's Round-up is like white table cloths on the Group W news format. It seems the real reason is they sold the concept (and the half-hours) to somebody (T-Mobile, last time I heard it).

In a way, tacking RR onto the newswheel sort of reminds of the old AP Expanded Summaries. They sent out the basic hourly summary (for five minute newscasts) plus (in brackets) an extra paragraph of two of padding for stations doing a 15 minutes newscast. It's the same thing the local street people say every other half hour - plus some padding.

Let's face it, these are local radio news readers - not real reporters like on the Sunday morning TV talk shows. I'm really don't consider them a font of valuable insights.
 
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