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Retro: Atlanta Monday, June 14, 1943

B

bpatrick

I did want to put up one other Atlanta schedule,
this one from the war years. For some reason,
Atlanta was on Central War Time--odd if you consider
that this is in a state bordering the Atlantic Ocean.
Anyway, from the Atlanta Constitution:

WAGA 590 (Blue, or ABC after 1945)

6 AM Hillbillies
6:30 News; Charlie Smithgall
7:30 News
7:45 Charlie Smithgall
8 AM Breakfast Club (Blue)
9 AM Studio Party
9:15 Roy Porter--News (Blue)
9:30 Talk And Music
10 AM Breakfast At Sardi's (Blue)
10:30 News And Music
10:45 Your Home
11 AM Shades Of Blue
11:15 Pine Valley (a music show, perhaps,
but not a forerunner of All My Children)
11:30 National Farm And Home Hour (Blue)
12 N News
12:15 10-2-4 Ranch (had to be sponsored by
Dr. Pepper)
12:30 Billy Woods
1 PM News
1:15 Talk And Music
1:30 Rev. Handley (don't have his first name)
1:45 Hollywood News
2 PM Morton Downey (Blue) (singer and father
of the talk-show host)
2:15 Melodies
2:30 Church Of Christ
2:45 Tune Time And News
3 PM Club Matinee (Blue)
3:30 News And 590 Swing Club
5 PM Uncle Sam
5:15 Serenade
5:55 News
6 PM Barge(?); Coast Guard Band
6:30 News
6:45 Music Moments
7 PM Earl Godwin--News (Blue)
7:15 Lum And Abner (Blue)
7:30 True Or False
8 PM Counterspy (Blue)
8:30 Spotlight Bands (Blue)
9 PM George F. Eliot--News (Blue)
9:15 Gracie Fields (Blue)
9:30 Alec Templeton (Blue)
9:45 Rhythm And News
10 PM World News
10:15 Eye Witness News (yes! long
before television picked up
the name)
10:30 Hawaiian Orchestra (Blue)
11 PM News And Dance Music
11:30 Russ Morgan Orchestra

WSB 750 (NBC)

6 AM News And Georgia Jubilee
7 AM News And Merry-Go-Round
7:45 News
8 AM Everything Goes
8:30 Penelope Penn
8:45 On The Air Today
9 AM Robert St. John--News (NBC)
9:15 The O'Neills (NBC)
9:30 Enid Day
9:45 Star Parade
10 AM Road Of Life
10:15 Vic And Sade (NBC)
10:30 Snow Village (NBC)
10:45 News
11 AM Sunshine Boys (NBC)
11:15 Markets And Music (NBC)
11:30 Georgia Jubilee
12 N News
12:15 Big Sister
12:30 Farm Hour
1 PM Varieties
1:15 Lonely Women (NBC)
1:30 Guiding Light (NBC) (didn't
move to CBS until 1947)
1:45 Carey Longmire--News (NBC)
2 PM Mary Marlin (NBC)
2:15 Ma Perkins (NBC)
2:30 Pepper Young's Family (NBC)
2:45 Right To Happiness (NBC)
3 PM Backstage Wife (NBC)
3:15 Stella Dallas (NBC)
3:30 Lorenzo Jones (NBC)
3:45 Young Widder Brown (NBC)
4 PM When A Girl Marries (NBC)
4:15 Portia Faces Life (NBC)
4:30 News
4:45 Light Of The World
5 PM News And Music
5:30 Merriman's Orchestra
5:45 News
6 PM Fred Waring (NBC)
6:15 News Of The World (NBC)
6:30 Beau Brummel
6:45 H.V. Kaltenborn (NBC)
7 PM Cavalcade Of America (NBC)
7:30 Voice Of Firestone (NBC)
8 PM Bell Telephone Hour (NBC)
8:30 Dr. IQ (NBC)
9 PM Contented Hour (NBC)
9:30 Information Please (NBC)
10 PM News
10:15 Views Of The News
10:30 Hot Copy (NBC)
11 PM News; Three Suns (NBC)
11:30 Tropic Echoes
12 M Sleepy Hollow

WGST 920 (CBS)

6 AM Sundial; News
6:30 Country Cousins
6:45 LeFevre Trio
7 AM News Of The World (CBS)
7:15 Sundial
8 AM News (CBS)
8:15 Sundial
9 AM Uncle Sam
9:15 Melodies (CBS)
9:30 Number Please
10 AM God's Country (CBS)
10:15 News; Melodies
10:30 Bright Horizons (CBS)
10:45 WAAC Program (women in the Army)
11 AM Kate Smith Speaks (CBS)
11:15 Le Fevre Trio
11:30 Linda's First Love
11:45 Our Gal Sunday (CBS)
12 N Life Can Be Beautiful (CBS)
12:15 Ma Perkins (CBS) (yes, she aired at
different times on both CBS and NBC)
12:30 Vic And Sade (CBS) (same here)
12:45 The Goldbergs (CBS)
1 PM Young Dr. Malone (CBS)
1:15 Joyce Jordan (CBS)
1:30 We Love And Learn (CBS)
1:45 Helen Trent (CBS)
2 PM Frank Crumit And Julia Sanderson (CBS)
(the husband-wife singing duo also hosted
their own game show on Saturday nights--
Frank Crumit died later that year)
2:15 News And Music
2:30 John Gart Trio (CBS)
2:45 Green Valley (CBS)
3 PM Home Front Report
3:30 Perry Como (CBS)
3:45 Mrs. Mathebat (CBS)
4 PM Madeleine Carroll (CBS)
4:15 News; Hits And Encores
4:30 Are You A Genius? (CBS)
4:45 Keep The Home Fires Burning (CBS)
5 PM News
5:15 Western Music
5:30 Jeri Sullivan (CBS)
5:45 The World Today (CBS)
5:55 Joseph C. Harsch--News (CBS)
6 PM 15 Minutes To Play
6:15 Ceiling Unlimited (CBS)
6:30 Lone Ranger
7 PM Vox Pop (CBS)
7:30 Gay Nineties Revue (CBS)
7:55 News (CBS)
8 PM Lux Radio Theater (CBS)
9 PM Screen Guild Players (CBS)
9:30 Blondie (CBS)
10 PM Ned Calmer--News (CBS)
10:15 Star Parade
10:30 Romance (CBS)
11 PM Constitution News
11:15 Broadway Show (CBS)
11:30 Music U Want

WATL 1400 (Mutual)

6 AM News; Morning Man
7:15 Hymn Time
7:30 Service Salute
8 AM News; Morning Man
9 AM News; AWVS
9:15 Familiar Tunes
9:30 Rev. Wade
10 AM News; Interlude
10:15 Karl Zomar (Mutual)
10:30 Yankee Party (Mutual)
11 AM Boake Carter--News (Mutual)
11:15 Ray Reads The Bible
11:30 Morning Melodies
12 N News; Interlude
12:15 Personal
12:30 Uncle Sam
12:45 Luncheon With Lopez (Mutual)
1 PM Cedric Foster--News (Mutual)
1:15 George West; Music
1:30 Rev. J.M. Handley (simulcast
on WAGA)
2 PM Arthur Gaeth--News (Mutual)
2:15 Swing Session
4 PM News; Interlude
4:15 Horace Heidt
4:30 Highway Patrol (Mutual) (I don't
think this is the ancestor of the
1950s television show)
4:45 Count Basie
5 PM News; Interlude
5:15 Babe Rhodes (Mutual)
5:30 Overseas Report
5:45 Superman
6 PM Fulton Lewis Jr.--News (Mutual)
6:15 Johnson Family (Mutual)
6:30 Concert Time
7 PM News; Interlude
7:15 Singin' Sam (Mutual)
7:30 Golden Four
7:45 Tony Pastor (Mutual)
8 PM Gabriel Heatter--News (Mutual)
8:15 Baseball: Atlanta Crackers at
New Orleans Pelicans
9 PM News
9:15 Woody Herman (Mutual)
9:45 Lew Diamond (Mutual)
10 PM Baseball
10:30 Radio Newsreel
11 PM News
11:15 Dance Music
11:30 Harry James Orchestra (Mutual)

I have no clue as to why the Crackers game
aired for only 45 minutes.
 
> I did want to put up one other Atlanta schedule,
> this one from the war years. For some reason,
> Atlanta was on Central War Time--odd if you consider
> that this is in a state bordering the Atlantic Ocean.

The ET/CT zone line ran through Georgia--with ATL on
Central time--for much of the 1900s, until March 1941
when the whole state flipped to EST.

After the national switch to year-round daylight time
("War Time") on 02/09/42, some areas of resistance
developed, and in late January 1943 (most?) of Georgia
adopted Central War Time which in effect rolled them
back to an EST equivalent until War Time ended on
09/30/45.

Historical data source:
"Time Changes In The USA" by Doris Chase Doane.

ATL is at 84d 25m 37s west longitude. The Central time
zone should really begin at 82d 30m west but boundaries
have been moved westward. (Think Indiana ;-)

And if you run into a couple of guys named Upton and
Markey, tell them their idea to un-synch the USA with
the rest of the world is nuts!
 
> > I did want to put up one other Atlanta schedule,
> > this one from the war years. For some reason,
> > Atlanta was on Central War Time--odd if you consider
> > that this is in a state bordering the Atlantic Ocean.
>
> The ET/CT zone line ran through Georgia--with ATL on
> Central time--for much of the 1900s, until March 1941
> when the whole state flipped to EST.
>
> After the national switch to year-round daylight time
> ("War Time") on 02/09/42, some areas of resistance
> developed, and in late January 1943 (most?) of Georgia
> adopted Central War Time which in effect rolled them
> back to an EST equivalent until War Time ended on
> 09/30/45.
>
> Historical data source:
> "Time Changes In The USA" by Doris Chase Doane.
>
> ATL is at 84d 25m 37s west longitude. The Central time
> zone should really begin at 82d 30m west but boundaries
> have been moved westward. (Think Indiana ;-)
>
> And if you run into a couple of guys named Upton and
> Markey, tell them their idea to un-synch the USA with
> the rest of the world is nuts!
>
The bill that was passed in 1943 gave each city the option
of being on EWT or CWT; one of my uncles once told me that
Athens was on EWT, while Atlanta was on CWT, with the
dividing line running roughly through Loganville. Warm
Springs was on CWT as well; FDR had to turn his watch back
an hour when he was down for a visit.

Thanks for the info.
 
> > > I did want to put up one other Atlanta schedule,
> > > this one from the war years. For some reason,
> > > Atlanta was on Central War Time--odd if you consider
> > > that this is in a state bordering the Atlantic Ocean.
> >
> > The ET/CT zone line ran through Georgia--with ATL on
> > Central time--for much of the 1900s, until March 1941
> > when the whole state flipped to EST.
> >
> > After the national switch to year-round daylight time
> > ("War Time") on 02/09/42, some areas of resistance
> > developed, and in late January 1943 (most?) of Georgia
> > adopted Central War Time which in effect rolled them
> > back to an EST equivalent until War Time ended on
> > 09/30/45.
> >
> > Historical data source:
> > "Time Changes In The USA" by Doris Chase Doane.
> >
> > ATL is at 84d 25m 37s west longitude. The Central time
> > zone should really begin at 82d 30m west but boundaries
> > have been moved westward. (Think Indiana ;-)
> >
> > And if you run into a couple of guys named Upton and
> > Markey, tell them their idea to un-synch the USA with
> > the rest of the world is nuts!
> >
> The bill that was passed in 1943 gave each city the option
> of being on EWT or CWT; one of my uncles once told me that
> Athens was on EWT, while Atlanta was on CWT, with the
> dividing line running roughly through Loganville. Warm
> Springs was on CWT as well; FDR had to turn his watch back
> an hour when he was down for a visit.
>
> Thanks for the info.
> What I really found interesting is that WATL radio really existed! 1400 am which now is a crappy station in the atl area, thats neat, although only 250 watts, it was there... Atlanta radio was really weird back then , now its also bad, save WSB. That station is the only one in town who really keeps us informed.
 
> > >
> > What I really found interesting is that WATL radio really
> existed! 1400 am which now is a crappy station in the atl
> area, thats neat, although only 250 watts, it was there...
> Atlanta radio was really weird back then , now its also bad,
> save WSB. That station is the only one in town who really
> keeps us informed.
>
I don't know what you mean by "weird." Atlanta radio was
like radio everywhere in 1943. Don't forget
that there was no television, and network radio was really
television without the pictures (which you created in your
imagination). At the local level, there were personalities
who did whatever, and that usually meant more than just
playing records; it might include interviewing guests.
Arthur Godfrey did just that sort of thing in Washington
before CBS put him on the full network. Ernie Kovacs did
comedy bits on his radio show in Trenton, NJ.

I do agree with you about WSB, which has always done the
best job of keeping Atlanta informed.
 
> > > >
> > > What I really found interesting is that WATL radio
> really
> > existed! 1400 am which now is a crappy station in the atl
>
> > area, thats neat, although only 250 watts, it was there...
>
> > Atlanta radio was really weird back then , now its also
> bad,
> > save WSB. That station is the only one in town who really
> > keeps us informed.
> >
> I don't know what you mean by "weird." Atlanta radio was
> like radio everywhere in 1943. Don't forget
> that there was no television, and network radio was really
> television without the pictures (which you created in your
> imagination). At the local level, there were personalities
> who did whatever, and that usually meant more than just
> playing records; it might include interviewing guests.
> Arthur Godfrey did just that sort of thing in Washington
> before CBS put him on the full network. Ernie Kovacs did
> comedy bits on his radio show in Trenton, NJ.
>
> I do agree with you about WSB, which has always done the
> best job of keeping Atlanta informed.
> I would like to clear up what I mean by weird.. I meant,
radio of say the 70s that I loved, would not have been the
same.. I also dont understand why those calls, WATL, Arent
used on the air, as in a radio station, They of course are
in channel 46 in atl.
 
> > > > >
> > > > What I really found interesting is that WATL radio
> > really
> > > existed! 1400 am which now is a crappy station in the
> atl
> >
> > > area, thats neat, although only 250 watts, it was
> there...
> >
> > > Atlanta radio was really weird back then , now its also
> > bad,
> > > save WSB. That station is the only one in town who
> really
> > > keeps us informed.
> > >
> > I don't know what you mean by "weird." Atlanta radio was
> > like radio everywhere in 1943. Don't forget
> > that there was no television, and network radio was really
>
> > television without the pictures (which you created in your
>
> > imagination). At the local level, there were
> personalities
> > who did whatever, and that usually meant more than just
> > playing records; it might include interviewing guests.
> > Arthur Godfrey did just that sort of thing in Washington
> > before CBS put him on the full network. Ernie Kovacs did
> > comedy bits on his radio show in Trenton, NJ.
> >
> > I do agree with you about WSB, which has always done the
> > best job of keeping Atlanta informed.
> > I would like to clear up what I mean by weird.. I meant,
> radio of say the 70s that I loved, would not have been the
> same.. I also dont understand why those calls, WATL, Arent
> used on the air, as in a radio station, They of course are
> in channel 46 in atl.
>
Channel 36. 46 is WGCL.

No, '40s radio is not the same as what you and I have listened
to all our lives. But again, I have to emphasize, there was
no television then. Old-time network radio died when television
came in; there weren't enough listeners to justify advertising
on network radio. That's when radio stations began adopting
specific formats. Shame, too, because old-time radio was great
theater of the mind.
 
> > > > > >
> > > > > What I really found interesting is that WATL radio
> > > really
> > > > existed! 1400...

So what eventually happened to WATL-1400? Obviously it was gone by the 1960s when WAOK-1380 was around.
 
> > > > > > >
> > > > > > What I really found interesting is that WATL radio
>
> > > > really
> > > > > existed! 1400...
>
> So what eventually happened to WATL-1400? Obviously it was
> gone by the 1960s when WAOK-1380 was around.
>
It was gone by the 1950s. Today there is a station on 1400
in Alpharetta (1000 watts, I believe), but it's obvious that
WATL couldn't make a go of it.
 
> > So what eventually happened to WATL-1400? Obviously it was
> > gone by the 1960s when WAOK-1380 was around.
> >
> It was gone by the 1950s. Today there is a station on 1400
> in Alpharetta (1000 watts, I believe)...

Didn't WATL/1400 evolve into what's now WAOK at 1380? Wasn't
it just a frequency shift and the greater power afforded
by moving down the dial a few notches?

I'm almost certain that I saw a radio log somewhere showing
WATL at 1380 KC [sic], maybe even in an early Vane A. Jones
booklet (remember him?)
 
> > > So what eventually happened to WATL-1400? Obviously it
> was
> > > gone by the 1960s when WAOK-1380 was around.
> > >
> > It was gone by the 1950s. Today there is a station on
> 1400
> > in Alpharetta (1000 watts, I believe)...
>
> Didn't WATL/1400 evolve into what's now WAOK at 1380? Wasn't
>
> it just a frequency shift and the greater power afforded
> by moving down the dial a few notches?
>
> I'm almost certain that I saw a radio log somewhere showing
>
> WATL at 1380 KC [sic], maybe even in an early Vane A. Jones
> booklet (remember him?)
>
Never heard of him. It is possible that WATL moved down the
dial, was sold, and the new owners adopted new call letters.
It's not unusual for a station to change frequencies; WSB,
in fact, started on 740. So what you're saying is entirely
logical (and besides, I wasn't even alive in the '40s, and
have no memory of WATL as anything but Channel 36).
 
> > > > So what eventually happened to WATL-1400? Obviously it
>
> > was
> > > > gone by the 1960s when WAOK-1380 was around.
> > > >
> > > It was gone by the 1950s. Today there is a station on
> > 1400
> > > in Alpharetta (1000 watts, I believe)...
> >
> > Didn't WATL/1400 evolve into what's now WAOK at 1380?
> Wasn't
> >
> > it just a frequency shift and the greater power afforded
> > by moving down the dial a few notches?
> >
> > I'm almost certain that I saw a radio log somewhere
> showing
> >
> > WATL at 1380 KC [sic], maybe even in an early Vane A.
> Jones
> > booklet (remember him?)
> >
> Never heard of him. It is possible that WATL moved down the
>
> dial, was sold, and the new owners adopted new call letters.
>
> It's not unusual for a station to change frequencies; WSB,
> in fact, started on 740. So what you're saying is entirely
> logical (and besides, I wasn't even alive in the '40s, and
> have no memory of WATL as anything but Channel 36).
> Brain fade hits again, damn thats what 41 will do to ya. your right channel 36 is watl, but what a cool set of letters for the BIG A... Dont you agree?
 
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