Behold a choice cut from a feature piece by Steve Leeds in the Arts section of today's New York Times...
"It is too soon to tell if anyone will be able to create programming that can hold listeners' interest after the departure of Mr. Stern, whose contract with Infinity runs through December.
But shakeups are already under way in markets where broadcasters are dropping Mr. Stern from their schedules early. In Syracuse, one of four cities where Citadel Broadcasting dropped Mr. Stern's program last January for trumpeting his move to Sirius too loudly, rivals quickly pounced.
Coinciding with Mr. Stern's exit from Citadel's WAQX, for instance, WTKW, a rival rock station owned by Galaxy, hired back a former D.J. to help reassemble its long-running morning "Gomez & Dave" team. The station also paid for television commercials in which a chimpanzee outfitted with a long wig and glasses to resemble Mr. Stern - and a voice actor mimicking his voice - applaud the "Gomez & Dave" program.
As of this spring, WTKW had surged to first place in the market among 25-to-54-year-old men - Mr. Stern's core audience - while WAQX slid to third, according to Arbitron."
"It is too soon to tell if anyone will be able to create programming that can hold listeners' interest after the departure of Mr. Stern, whose contract with Infinity runs through December.
But shakeups are already under way in markets where broadcasters are dropping Mr. Stern from their schedules early. In Syracuse, one of four cities where Citadel Broadcasting dropped Mr. Stern's program last January for trumpeting his move to Sirius too loudly, rivals quickly pounced.
Coinciding with Mr. Stern's exit from Citadel's WAQX, for instance, WTKW, a rival rock station owned by Galaxy, hired back a former D.J. to help reassemble its long-running morning "Gomez & Dave" team. The station also paid for television commercials in which a chimpanzee outfitted with a long wig and glasses to resemble Mr. Stern - and a voice actor mimicking his voice - applaud the "Gomez & Dave" program.
As of this spring, WTKW had surged to first place in the market among 25-to-54-year-old men - Mr. Stern's core audience - while WAQX slid to third, according to Arbitron."