This reminds me of the days when Ted Williams managed the Texas Rangers. The greatest at their craft, in numerous cases, run into trouble when attempting to translate their legendary abilities/gifts/etc into coaching or strategic advice for these new clients.
If Ron Chapman is going to suceed at this, it seems to me that he will need to take on the Gordon McLendon mentoring/cajoling role, and maybe even the Don Keyes role, and preach the virtues of good radio practices to the next generation of Ron Chapmans, Hal Jays, Terry Dorseys, Russ Martins, Tom Joyners, Michael Seldens, Larry Dixons, and so on.
That is an admirable goal. And I'm certain that a lot of people will clamor to become clients.
Here's the thing: Every one of those people I just named [and a boat-load I didn't name] had (1) talent, (2) an obvious desire to succeed on a big stage, (3) the discipline to do so, (4) the follow-through work ethic, and (5) a small amount of luck thrown in somewhere along the line. I'm sure you can think of other factors I left out.
If a budding radio personality had those five factors working in their favor, does coaching by Ron Chapman make the difference between success and failure [or being relegated to small-market status] ? In this bean-counting environment, I don't think it does. Further, I'm not too sure that being the next Ron/Hal/Terry/Tom/Michael/Larry is going to get you superstar money, either. A lot of high-octane talent is on the beach these days.
Ron can't teach you how to be Ron any more than Ted Williams could teach Joe Lovitto anything about hitting. In the case of Ron and Ted Williams, both got started in New England, brought all five of those factors to the table, and perfected their craft. Both are unquestionably deserving of their Hall of Fame status.
The old saying goes something like this: "Those who can't, teach." My somewhat rhetorical question: "Can those who DID, teach?"
My .02