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Roncom Films (Run For Your Life, Kraft Suspense Theatre) Question

B

BoscoGoldBear

Guest
Was "Roncom Films" (the credited production company of the two mentioned NBC programs) a nice way of saying that Kraft Foods was the real copyright holder (through the courtesy of Universal/Revue) of those two shows?
 
Steve N. said:
Was "Roncom Films" (the credited production company of the two mentioned NBC programs) a nice way of saying that Kraft Foods was the real copyright holder (through the courtesy of Universal/Revue) of those two shows?
Roncom was a company run by crooner Perry Como and his family, named after his son Ronnie; the Roncom Films arm produced these shows in association, and by arrangement, with Universal TV. Let us not forget that from 1959 to 1963 Mr. Como's variety show was titled Perry Como's Kraft Music Hall - a title also used for a series of specials he hosted from 1963 to 1967, that up to 1965 preempted Kraft Suspense Theatre on the first Thursday of every month. (Another series produced under the Roncom umbrella was a short-lived 1960 Western series, Tate.)

Also, there was Roncom Productions (which produced Mr. Como's variety show, and later his holiday specials) and Roncom Music Co. (ASCAP).

There was a 1959 Time magazine article about Mr. Como which gave a little background about the Roncom concern:
http://www.time.com/time/magazine/article/0,9171,937011,00.html
 
"Tate" also happened to be Mr. C's summer replacement
in 1960. I don't know how common it was for variety-show
hosts who had their own production companies to produce
their summer replacements; I do know that in either 1955
or '56 George Gobel's Gomalco Productions produced his
summer replacement, "And Here's The Show."
 
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