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Rose Bowl ratings predictions

With USC and Texas gearing up for the Rose Bowl in January, I believe this game has the chance to be the highest-rated title game in a long time, if not ever. Both are storied college football programs with lots of winning tradition and huge national followings. Both teams have three Heisman candidates among them, which makes the matchup even more compelling (though the winner will have already been announced by the time the game rolls around). Plus, it involves two teams from the two most populous states in the country and between them, they have four of the ten largest TV markets in the country. This is in addition to the national audience that will tune in.

Of course, this is contingent on whether or not the game is close the whole way or if it's a blowout. <P ID="signature">______________
"...and the countdown continues until the neanderthals that govern college football do something about their pathetic postseason."--Tim Brando, Sporting News Radio</P>
 
> With USC and Texas gearing up for the Rose Bowl in January,
> I believe this game has the chance to be the highest-rated
> title game in a long time, if not ever. Both are storied
> college football programs with lots of winning tradition and
> huge national followings. Both teams have three Heisman
> candidates among them, which makes the matchup even more
> compelling (though the winner will have already been
> announced by the time the game rolls around). Plus, it
> involves two teams from the two most populous states in the
> country and between them, they have four of the ten largest
> TV markets in the country. This is in addition to the
> national audience that will tune in.
>
> Of course, this is contingent on whether or not the game is
> close the whole way or if it's a blowout.
>
This really should make up for the last time the Rose Bowl hosted the BCS game in 2001 which, if memory serves was the lowest radted Rose Bowl ever.
 
USC being in the number-two TV market (Los Angeles) will help.

Plus, it IS the Rose Bowl, which traditionally (although maybe not always so in the BCS era) attracts the most TV viewers of all the bowl games.

A USC victory will give the Trojans a third consecutive national Division 1-A college football title. If my memory serves me correct, no Division 1-A college football team has ever won three consecutive national championships. That alone---the chance to see a "first"---could attract a large viewing audience.

I don't know if the 2006 Rose Bowl will attract the largest-ever TV viwing audience for a college football game (I thought the 1969 Rose Bowl holds that record), but it should attract the largest TV audience for a college football game since perhaps the 1980's. I wouldn't be surprised if the other networks decide not to compete with it (the game kicks-off at 8:30 P.M. Eastern time, Wednesday, January 4th on ABC) and air reruns against the game.
 
There is no doubt this game will be a huge garner of ratings for ABC. On a side note, this could also be the final broadcast of Keith Jackson's career. He has been kicking around the idea over the last few months, even though he called it quits after the championship game in 1999 and then came out of retirement to work games on the west coast.
 
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