Re: The State of Radio
> Options are certainly killing hurting terrestrial radio
> in general. I have no figures, but I know that listership
> is dropping all the time. Why? IPODs, do it yourself
> MP3's, the ability to burn your own CDs and of course, the
> advent of satellite radio in our homes and cars. Marry that
> with lousy programming, bad hiring choices, painfully
> reduced budgets, pianfully reduced on air salaries, horrible
> morale, too many commercials, bad programming choices in
> general and certainly, bad music choices. Perhaps then, the
> answer becomes obvious. The fact that corporations now run
> radio stations form board rooms 2000 miles away has
> ultimately been death nail in terrestrial radio's coffin.
>
> Just my opinion.
>
I wouldn't exactly say that corporations have killed radio but rather other options have opened up for the listener. These other options have given the control of music selection to the listener. Once the listener has control of their music selection, radio will never get that control back.
For example, at my home I have the Internet (laptop) connected to my home theater receiver which is connected to the TV and speakers. At my finger tips and in less than a half-second I can be listening to any type of music possible via a download. I can see what others are downloading and check those artists out. I am having the time of my life discovering music all over again. FM radio can't do that for me. I am no longer bound and chained by someone's idea of a playlist. I have the world's LARGEST jukebox sitting right before me with every song and artist imageable.
In short, I am now in control and radio will never get that back from me. I burn the songs to CD and off I go in my car. Radio? What radio?
There is just way too much quality music out there that radio will not play and I ain't waiting around for them to do so....
I posted my thoughts on this some time back if you'd like to read it:
"It's Really a No-Brainer"
http://www.radio-info.com/mods/board.php?Post=474108&Board=houston
JMHO