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Savannah Ratings Book - Thoughts?

FilmCritic3K

FilmCritic3K

Alright everyone...what are your thoughts on what the book will be?

My personal prediction? More of the same.

(Although I'd bet money (if I had any, that is ;D) that WGCO will rise like the phoenix.)
 
Oldies won't fare much better than Jack. RHQ will have a good book.
 
knozall said:
Oldies won't fare much better than Jack. RHQ will have a good book.
Click to expand...

Oh, I know that! ;D I meant while it won't be number one it will have a big boost in the ratings versus its time as JACK FM.
 
Okay, here are my thoughts...

To paraphrase another Radio-Info poster, all Jerry Rogers has to do is keep the lights on and keep on keeping on. Congratulations to the bungalow and all involved, resulting in a nice bounce for WRHQ.

E93 had a monster book, as they always do.

WGCO went up a bit, thanks to the return of Oldies 98.3. It'll take some time for the word to spread. A more accurate assessment will be in the next book.

Will WLOW ever usurp WYKZ? I think not. But they're trying. WYKZ went down a bit.

And speaking of Triad...

WOW. I think it's safe to say that, for whatever reason, Savannah's country fans have turned a cold shoulder to the format as presented on 106.9, no matter the station moniker.

WFXH went down; to say it has an identity crisis is an understatement. This station needs a focused playlist, with terrific presentation, marketing, and branding ASAP.

And stop it...just stop it, Triad. C'mon. Turn out the lights. WGZO is not making any waves with listeners, no matter how many times (as I've said before) the meteorologists on WSAV mention that we can "get our full Storm Team 3 Forecast on 103.1 The Drive". It's time to spin the format wheel.

It looks like Magic 103.9 is doing its job, exacting its pound of flesh from Love 101.1 little by little.

GASP!!! WZAT went up!!! Now try going up a point. Hint: it's called changing formats, cloud people. But then again, some love to feast on scraps. And by the way, a new logo doesn't make people listen.

And I've never seen WIXV that low before. Have they ever been that low? Maybe diaries were handed out in places other than dive bars and Rincon this time. Who knows? Oh and stop with the "since 1986" silliness, Cumulus - you've only owned the station since 1997, and it had a different format (AOR; more current-based) before you bought it.

Other than the above, pretty much the same as always.

Did I miss anything?
 
I don't understand your bitterness with the cloud people...they had a VERY good book.

And it seems that whatever happened with 95 happened to 106.1, too.

The breakouts from tomorrow's numbers will be very interesting.
 
FilmCritic3K said:
Okay, here are my thoughts...

GASP!!! WZAT went up!!! Now try going up a point. Hint: it's called changing formats, cloud people. But then again, some love to feast on scraps. And by the way, a new logo doesn't make people listen.



Did I miss anything?
Click to expand...

You missed that CJ is a damn good PD and Damien is a talented jock.
 
FilmCritic3K said:
WOW. I think it's safe to say that, for whatever reason, Savannah's country fans have turned a cold shoulder to the format as presented on 106.9, no matter the station moniker.
Click to expand...

But, it's still tops in Hilton Head/Bluffton. Half the clock radios and cheap boom boxes you try and tune to 96.5 in Bluffton and you get hash from 98.7 and the Triad stick.

FilmCritic3K said:
WFXH went down; to say it has an identity crisis is an understatement. This station needs a focused playlist, with terrific presentation, marketing, and branding ASAP.

And stop it...just stop it, Triad. C'mon. Turn out the lights. WGZO is not making any waves with listeners, no matter how many times (as I've said before) the meteorologists on WSAV mention that we can "get our full Storm Team 3 Forecast on 103.1 The Drive". It's time to spin the format wheel.
Click to expand...

Yeah they did get a little beatdown this book. And I don't think it has an identity crisis. It's from what I can hear just a run-of-the-mill active rock station.

And can anybody say "Wave 103.1"? Hahaha...in my dreams. Triad would do well by placing a gospel or spanish format on there. Lower Beaufort Co. has a hispanic audience that's truly underserved...considering the fact a daytimer spanish AM pulls good numbers.


FilmCritic3K said:
GASP!!! WZAT went up!!! Now try going up a point. Hint: it's called changing formats, cloud people. But then again, some love to feast on scraps. And by the way, a new logo doesn't make people listen.

And I've never seen WIXV that low before. Have they ever been that low? Maybe diaries were handed out in places other than dive bars and Rincon this time. Who knows? Oh and stop with the "since 1986" silliness, Cumulus - you've only owned the station since 1997, and it had a different format (AOR; more current-based) before you bought it.

Other than the above, pretty much the same as always.

Did I miss anything?
Click to expand...

WZAT is a pretty good addition to the cloud people's portfolio. Country, Urban, Hot AC, Rock. That's a pretty respectable combo.

And I'm not sure wazzap with I-95. These set of books have been so odd...all around the country stations that had good numbers last book tanked this one. I think it's Arbitron changing the numbers setup.

BUT, I do agree. The "celebrating 21 years of rock 'n roll" deal is irritating. I can understand a 20 or 25 year reminder, but 21? Unless they're doing beer promotions, why announce that they're 21?

And it seems the book missed 104.9...again.

Radio-X
 
radiodxrichmond said:
And it seems the book missed 104.9...again.

Radio-X
Click to expand...

You noticed that too, huh? ;D

Even though 104.9 didn't rank high as AAA WWVV-FM Wave 104.9, at least it made a showing and was gaining a bit of ground in the last book before the flip to WWJN-FM.

But yeah, I agree with you on "Wave 103.1"...AAA, programmed and promoted well and on a decent signal, could do decent numbers. If only...
 
Looks like a bad ratings period for Rock in general. Don't know what happened to 106, But in the case of 95, it's gotta be a flaw in the ratings method or bad diaries. Those guys sound better now than they ever did before. They'll bounce back next time.
 
A flaw in the ratings method??? NO! Really? Not Arbitron!

lol... If you do really well you can't celebrate too much, to you do really bad you can't get too depressed. Because it's not reality.

That said, I'm pretty happy. Some oddities even on our ratings... it happens.
 
FilmCritic3K said:
Okay, here are my thoughts...


GASP!!! WZAT went up!!! Now try going up a point. Hint: it's called changing formats, cloud people. But then again, some love to feast on scraps. And by the way, a new logo doesn't make people listen.

And I've never seen WIXV that low before. Have they ever been that low? Maybe diaries were handed out in places other than dive bars and Rincon this time. Who knows? Oh and stop with the "since 1986" silliness, Cumulus - you've only owned the station since 1997, and it had a different format (AOR; more current-based) before you bought it.



Did I miss anything?
Click to expand...

You (among others here) missed the fact that your clear personal issues with Cumulus don't really mean anything. They have a down book - you cheer...an up book - and you have to add some goofy little commentary asterisk.. Did I miss something, or did half the posters here get canned by Z102 at some point? Such hostility... Meanwhile, CJ is doing a hell of a job working under the worst senior management in Savannah radio history. Good for him - period.

As for I-95's continued downward slide - lessee, can- or run off - (see: Caveman) your best talent - go through a series of extraordinarily bad PDs - take your corporate hands off the rudder, and see what happens..
 
MicMac9 said:
[As for I-95's continued downward slide - lessee, can- or run off - (see: Caveman) your best talent - go through a series of extraordinarily bad PDs - take your corporate hands off the rudder, and see what happens..
Click to expand...

MicMac9, thanks for the props...it means a lot to me. Leaving WIXV was not an easy or fun decision for me to make.
 
I TOO MISS CAVEMAN...NOW I DONT HAVE ANYONE COMING IN TO MY STUDIO AND GIVING ME THE BRAIN
 
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