you cant.
and i hate to say that, as a long time broadcaster and even longer term dxer
every improvement in the last 30-40 years has been through technology..... am stereo? puh-lease.. some people still think that might make a difference.
you cant shove crap in and get a diamond out. its gotta come from programming
And i dont want the fcc involve in mandating programming... free market is what i stand for.
if the telecom act of 96 hadnt happened, what we might be left with is mroe signals off the air after revenue started dropping and they didnt have the synergy of a corporate owner or cluster operations.
if the internet had come along a little later, we'd eventually still be facing some of the same issues.. increase competition and dropping revenues (whens the last time any of you have tried to sell to ma and pa for your on air station... or egads,.. website or stream? even with good stations and sales people, it is hard)
Wed eventually still end up relatively where we are today, just maybe several more years down the line, but maybe in a different order or with a different set of issues but with the same end result