A formidable trade maybe? I know the Libermans approached them and got turned down fast. I always wondered if HCB would consider a trade. Hypothetically speaking, would they be interested in taking a station like KAMA-FM plus a rimshot signal in a different major market (say maybe KMYO-FM and KLJA-FM) in exchange for 105.7? There's no doubt they're growing and want to continue to grow. An exchange like this could give an entry into a new marker whole maintaining a centrally located facility.KHCB 105.7 has been approached many times through the years. They are NOT going to sell. That gets us back to, 'if the price is right.' I don't see it happening. However, you never know. Stranger things have happened.
Of course, all of this is hypothetical.