Scott Jameson becomes 3rd PD for Dave FM

[rho01]

Michelle Engel lasted three years. Mike Wheeler, about 18 months. Now it's Scott Jameson's turn to try to keep Dave FM alive and well in an extremely challenging environment. Dave's PPM numbers have not been encouraging, which may have sealed the deal for Wheeler and his pick for morning host, what's his face.

Here's Jameson's background via press release:

With more than 25 years experience in the radio industry, Jameson has served as Program Director at various adult rock and alternative stations across the country, including 15 years at WRZX/WFBQ. During his tenure at the Indianapolis stations, WRZX and WFBQ dominated rankings in their respective target demographics, leading to local and national prominence. He also was Program Director at KAZY in Denver and KYYS in Kansas City.

Clearly, Neil Millman's appendectomy was poorly timed...

 

[RTibbs]

Well based on the trend here he should last 9 months. Enough time for a format flip by Christmas. Perhaps dave will go all Christmas in November. Based on his background they will no doubt stay the course with yet another one of their ininite tweaks. Perhaps he will bring in a morning show from his days in Indy? Third time could be the charm.

 

[bclark71.]

Perhaps [Jameson] will bring in a morning show from his days in Indy?

Morning shows from Indy are all the rage here.

 

[RoddyFreeman]

Perhaps he will bring in a morning show from his days in Indy?

And do you know what that morning show in Indy was? It was Bob & Tom. WFBQ in Indianapolis is their home station.

 

[taylorengineer]

Clearly, Neil Millman's appendectomy was poorly timed...
[/quote]

And I've been washing Neil Millman's car for the last month.
Just Damn......

 

[Insideradio]

Perhaps he will bring in a morning show from his days in Indy?

And do you know what that morning show in Indy was? It was Bob & Tom. WFBQ in Indianapolis is their home station.

Roddy beat me to it... You don't think they will go back to Z93 with Bob and Tom in the mornin do ya?

 

[Twitch]

Perhaps he will bring in a morning show from his days in Indy?

And do you know what that morning show in Indy was? It was Bob & Tom. WFBQ in Indianapolis is their home station.

Roddy beat me to it... You don't think they will go back to Z93 with Bob and Tom in the mornin do ya?

Why not? It worked so well the first time...

 

[RTibbs]

No way but Jimmy Barron is still available. As is Denny Shafer and the Macon flash Chrus Krok.

 

[littlejohn]

Jimmy and Y-von would make a good morning pair.

 

[Richard Kimball]

Jimmy and Y-von would make a good morning pair.

Actually, they wouldn't. Jimmy has never proven that he can carry a show as the main attraction and Yvonne is too into the music to be wasted chatting about drivel in morning drive. Atlanta needs something new and vibrant, not a warmed over serving of the same yackfests we've been hearing for years.

 

[bgwilde1]

I hear that Kelly & Alpha might be available... ;D

 

[wooder]

Jimmy and Y-von would make a good morning pair.

Actually, they wouldn't. Jimmy has never proven that he can carry a show as the main attraction and Yvonne is too into the music to be wasted chatting about drivel in morning drive. Atlanta needs something new and vibrant, not a warmed over serving of the same yackfests we've been hearing for years.

Well, actually Jimmy hasn't been on for 3 years or so so we really haven't been hearing him for years. And, while I shared the same concern about his being able to carry a show, I thought he really sounded great when he filled in for a week last Summer. As far as bringing in something "new and vibrant", I would say the LAST thing Dave needs is to go out of the market at this point. Name ONE show brought from another city that Atlanta has warmed up to in the last 6 or 7 years. And even if you can, I'll bet you can't name two. It doesn't seem Atlantans like new and Dave blew their audiences' trust with Zack.

 

[RTibbs]

Jimmy and Y-von would make a good morning pair.

Actually, they wouldn't. Jimmy has never proven that he can carry a show as the main attraction and Yvonne is too into the music to be wasted chatting about drivel in morning drive. Atlanta needs something new and vibrant, not a warmed over serving of the same yackfests we've been hearing for years.

Well, actually Jimmy hasn't been on for 3 years or so so we really haven't been hearing him for years. And, while I shared the same concern about his being able to carry a show, I thought he really sounded great when he filled in for a week last Summer. As far as bringing in something "new and vibrant", I would say the LAST thing Dave needs is to go out of the market at this point. Name ONE show brought from another city that Atlanta has warmed up to in the last 6 or 7 years. And even if you can, I'll bet you can't name two. It doesn't seem Atlantans like new and Dave blew their audiences' trust with Zack.

All Jimmy needs is either a different co-host or a third mic who is youg aggressive and will take on most of the producing, ie. a young Jimmy Barron. Or a Rob Jenners or maybe even Orff?

 

[Richard Kimball]

Having a good week and sustaining a program over time are two different things. There are reasons why Jimmy Barron is still looking for a regular gig after three years. I stand by my earlier observation about Yvonne who I like very much when she's in her element. I don't think the failure of recent morning shows is necessarily a function of their point of origin... they just weren't very good. There's an explanation for bringing in out-of-town talent. Innovation and creativity are NEVER born in the corner offices of radio managers. If they were capable of such things, they'd be doing it themselves. Radio executives, like most Hollywood producers, are the human embodiment of derivation. They are Xerox machines whose chief talent is trying to reproduce a successful product. The best of them manage to pull it off several times. Most are lucky if they can do it once.
Atlanta would certainly respond to something new and vibrant, but that has nothing to do with geography. It's about content, something that connects... not the same old celebrity dirt, computer generated traffic updates, and stale phone pranks wrapped around hosts that aren't particularly likeable to start with. Major market radio for years has been little more than a re-gifting scam. The real work is being done elsewhere. It's too bad many of those opportunities are drying up now.

 

[littlejohn]

We differ.
Given the dreck currently available, I think they'd do quite well.

 

[Dixie Jock]

Kelly and Alpha would be a puke / yuk yuk / corny fest. Jimmy would be nothing but ego yakking. How about some intelligence in the morning?

 

[RR Piper]

I agree completely with Dixie Jock and R Kimball. I’ve sung praise about Yvonne’s talent many times and will continue to do so. I heard her this weekend and her intros work every time. Jimmy is annoying and his shtick is not funny at all, let alone intelligent. Denny Shaffer has interesting ideas and thoughts. Sometimes you agree…sometime not. But he can get a lively conversation going. My thought is on keeping it local-bring in Y and D for a morning show for grown ups that like talk and music.

 

[wooder]

I agree completely with Dixie Jock and R Kimball. I’ve sung praise about Yvonne’s talent many times and will continue to do so. I heard her this weekend and her intros work every time. Jimmy is annoying and his shtick is not funny at all, let alone intelligent. Denny Shaffer has interesting ideas and thoughts. Sometimes you agree…sometime not. But he can get a lively conversation going. My thought is on keeping it local-bring in Y and D for a morning show for grown ups that like talk and music.

Denny Shaffer? That's a joke, right? I'm not saying he's not a smart guy, but a 50+ year old ultra conservative is hardly going to appeal to the Dave core audience. Dave listeners, by and large, are the people who outgrew 99X, just like Jimmy. In fact, I'd say that's why he eventually was wrong for the station. He was 40+ years old and 99X was still trying to be young. Shaffer would work about as well on Dave as Neil Boortz or any of the second tier arch conservatives they serve up on GKA. It's kind of important to know the audience, RR.

 

[OutOfTheBiz]

Surely no one actually believes that a new PD will have any plans whatsoever to bring in a morning show for Dave FM?? Are you kidding me? Have you been paying attention at all to what is happening in with the economy in this country? Radio is bleeding as bad or worse than any other business. Stations left and right are ELIMINATING talent salaries, not adding them. And when we're talking about a station that has major ratings hurtles to climb to go with the revenue issues, do you think anyone at CBS is thinking about adding six-figures plus to their programming payroll? No chance.

What Jameson will be focusing on is the music and the positioning, period. It's been a hodgepodge since day one. There have been flashes of "getting it right," but until they can find a solid niche and fine-tune it, plus find a way to get the target demo to give it another chance AND stick with it long enough for the needle to move, we're still talking about a station that is a long way from cracking the Top 10. AAA in any form is designed for passionate music lovers first and foremost. You HAVE to get this station connected with them first. No morning show in the world will draw people or hold people to a station if the potential P-1's don't like the music.

 

[rocket science]

Do we know when Scott's start date is? I feel like I've heard a couple of "grunge" songs that I don't normally hear on the station.