SD internet radio

[Crusty_Bob]

SD Union Tribune today has a good article about WSradio.com, San Diego's apparently successful internet talk radio station: http://www.signonsandiego.com/uniontrib/20050624/news_1b24radio.html

Former nationally syndicated talk show host Lee Mirabal (who I worked with at KOGO but will spare from any embarassing anecdotes) has been the key to making this venture work. The UT says, "WsRadio.com, which employs 12 people, had revenue of $600,000 last year...expects to bring in $900,000 this year."

Okay, one Lee Mirabal anecdote: while we were at KOGO, sister station was doing "Wild on Wednesdays" at a Point Loma area nightclub, a wildly successful affair for many years that was hosted by Gary Kelly. For the $2 cover charge you got two free drinks! Anyway one night I met a young lady who turned out to be in the Navy, stationed on a sub tender. The next day at work I laughingly mentioned to Lee that I had "never picked up a sailor in a bar before." At times Lee's voice could lapse into a southern drawl, and it did this time as she patted me on the shoulder and said, "There's nothing wrong with that darlin'...I've done it lots of times."

Check out the article and then checkout wsradio.com - it's side of radio we don't hear much about.

 

[Crusty_Bob]

> sister station was doing "Wild on Wednesdays" at a Point
> Loma area nightclub.....

Make that "sister station KPRI..."

The club was, I think, Spanky's, at Midway and Rosecrans, but it has long since been torn down and replaced by retail stores.

You don't see radio station handing out cheap drinks like they did in those days.

 

[collinsradio]

I like the concept of spoken-word internet radio, but
I question highly those revenue figures, its simply
not logical that Wsrado is producing 600,000 dollars
per year. If they are close to that they are in the
upper 1 percent of all web stations in the world. Net
Radio, which sells ads on web stations, reports 2 million
dollars per year in ads placed, that's not very much. So
whether they are brokering or selling spots Wsradio is
doing over quarter of all the business? The BS detector
is going off. I would like to see a finacial audit.

 

[Crusty_Bob]

> I like the concept of spoken-word internet radio, but
> I question highly those revenue figures, its simply
> not logical that Wsrado is producing 600,000 dollars
> per year. If they are close to that they are in the
> upper 1 percent of all web stations in the world. Net
> Radio, which sells ads on web stations, reports 2 million
> dollars per year in ads placed, that's not very much. So
> whether they are brokering or selling spots Wsradio is
> doing over quarter of all the business? The BS detector
> is going off. I would like to see a finacial audit.
>

WSradio is not selling ads, though, and their revenue stream, as noted in the article, does not seem like something that would even be counted in ad totals.

I figure the ebay radio contract alone has to be producing a fair amount of income.

Whateve the numbers, they've survived.

 

[ibezdechi]

I was heavily involved in an Internet radio station called World Music Radio which went dark two years ago after being on gas fumes for four years. This just shows that with a good marketing concept, a commitment to that concept, and with good SANE management that there can be successes in the Internet-only radio world.




> > I like the concept of spoken-word internet radio, but
> > I question highly those revenue figures, its simply
> > not logical that Wsrado is producing 600,000 dollars
> > per year. If they are close to that they are in the
> > upper 1 percent of all web stations in the world. Net
> > Radio, which sells ads on web stations, reports 2 million
> > dollars per year in ads placed, that's not very much. So
> > whether they are brokering or selling spots Wsradio is
> > doing over quarter of all the business? The BS detector
> > is going off. I would like to see a finacial audit.
> >
>
> WSradio is not selling ads, though, and their revenue
> stream, as noted in the article, does not seem like
> something that would even be counted in ad totals.
>
> I figure the ebay radio contract alone has to be producing a
> fair amount of income.
>
> Whateve the numbers, they've survived.
>