Re: Commercial radio not the best place for new music
> > There are many stations which literally won't add a new song
> > to their playlist unless it's reached the Top 20 of whatever
> > chart they monitor. That's just sad!
>
> Actually, from the point of view of getting ratings and
> achieving revenue success, this is a reasonable policy for
> most stations.
But if every station did this, then radio would no longer be able to get songs on the chart in the first place -- which is basically what is happening now. I see more and more artists advertising their new albums directly to the public on the Internet, on TV, and in print media. Commercial radio once played a key role in attracting consumers to new singles and albums, but now it's just become the useless middleman.
And as "legal" download sites continue to take off, record companies will become increasingly useless as well. Who needs Sony/BMG/Capitol/Arista/etc. when an unsigned "indie" artist can get his or her new music placed right alongside commercial releases on iTunes?
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"This is the New York Emergency Broadcast System satellite channel. They took the crosstown bus."</P>