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September '21 book

Back in the day, say the 70s and 80s, broadcasting live from the Erie County Fair was a big deal. These days? Not so much. How do you make it special, like when people stood outside the GR55 Supervan to watch Frank Benny talk up the hits, and kids got a balloon from the GR55 Balloon girls, who got oogled by their dads. Not that it hurts to be there, the exposure does get eyes on a logo, but radio doesn't blow the skirt up (using the epic Marilyn Monroe imagery for the sake of old times) like it did years ago.
 
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