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September Ratings

J

Jay F

These looked like the 6+ highlights to me. Stations that were above or below their normal range. Maybe the demos tell a different story.

KISF hit a recent high 5.2-5.5. Also Spanish language KRRN had one of it's best months ever moving 1.9-2.4. KWID has been trending down 6+ the last few months, this time 5.0-4.8...but the last I heard they still had big 25-54 numbers.

KMXB continues it's slow 6+ decline. This time 4.3-4.2. But the real story is their year to year 25-54 decline.

KOMP took the single biggest hit of any station this month 5.1-3.8.

Both KLUC (3.5-4.0) and KVEG (3.3-4.0) bounced back this month from recent lows at the expense of KPLV which moved 3.3-2.8.
 
As long as Cat Thomas is there, KLUC will continue to be successful. They do well in billing especially for a market with 3 CHR's. It works for clients apparently. As long as Mix has Mark and Mercedes, they will be fine as well.
 
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