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Seriously, radio isn't dead.....

L

Leebo65

First of all it works to well. Its inexpensive. You broadcast a signal and the public can with inexpensive devices use that signal. But the most important thing is we still are drawn to PERSONALITIES. We get in our cars or we turn on the radio at our workplace to hear those people we enjoy listening to. Those people that allow us a to escape from the dreariness of our daily lives. So keep it up. You are still very much relevant.
 
I hate to rain on your parade Leebo65 but the general public are NOT drawn to personalities. That is the wishful thinking of radio personnel. They are drawn to MUSIC. No one turns on the radio, listens to the jock, then turns it off once the jock stops speaking. In most case when the jock speaks they become channel flippers.
 
Personally, if I want to hear awesome music, I listen to my IPOD.
If I want new music, I listen to Sirius.
If I want to be exposed to both, I listen to Pandora.
The only time I listen to local radio is for news, top of the hour..for 2 minutes
 
I'm tired of music or else I'd load up an IPOD with tunes. I used to be so into music plus I've been in the music scene as a musician/songwriter. I'm burnt out on it. I need a live personalities that keep me laughing. That let me forget about unwanted memories. Music is too emotional. Too engrossing. Long live Sports Talk (also known as Man talk)
 
There are indeed a lot of "muso-philes" and the mechanics of automation and price of raw, unhomogenized, able-to-think talent being what it is, the radio business has done a good job of convincing itself there is no audience other than those who love music. wall-to-wall please-don't-interrupt MUSIC!

Then there are the sports fans. Loyal and hungry to a fault.

And those who ingest socio-political talk. Now, there is a BLOOD SPORT that is legal.

And then there are those of us who by default have retreated to the corner of the room occupied by NPR, Morning Edition, All Things Considered, etc.

I AM SO old! How old am I? I can remember when you could get what NPR does at the national level done on LOCAL RADIO at the local level. How quaint it was. The ability of radio to avoid becoming dead may depend on some fool re-discovering that genre, and figuring out how it can be done again on TODAY'S budgets and economics.
 
This seems to be a good place to post a line or two from the terms and conditions of absoluteradio.co.uk, one of the big UK national stations:

Operational information
Transmission: Absolute Radio 105.8FM is available on 105.8FM across London, and is also available on Sky Digital. It isn’t on any other platform.
Automation: We do not automate our programming, and a presenter or producer is in live control of Absolute Radio 105.8FM in Golden Square 24 hours a day.
Local production: All output is locally produced and presented by Absolute Radio 105.8FM. We take no syndicated or externally-produced programming. It smells.
Click to expand...

These people know what people want to listen to. And it shows in their numbers.
 
daypart said:
As soon as I can get mobile Internet radio, I will have no interest in listening to local music radio.
Click to expand...
I should add that I won't have much need for local sports talk radio, either. My favorite teams are in other states and aren't discussed much here in Texas. I look forward enthusiastically to saying adios to the endless weeks of Dallas Cowboys coverage. 8)
 
Daypart, you would have loved it the day I went to visit my nieces over in Jerry Jones "home town". They were wearing this tee-shirts that took a little while to sink in to my non-sports mind. The logo looked authentic. Then I realized that the caption said: "Arkansas Cowboys".

Welcome to the great metropolis of Danville, AR.
 
daypart said:
As soon as I can get mobile Internet radio, I will have no interest in listening to local music radio.
Click to expand...

I already do with my window based phone. I listen to www.htcradio.com or www.oooaudio.com both of them have many choices some are commercial free. Well not completly commercial free because when they give you the station identification notice thats considered a commercial. RIGHT??
 
mrtexmex2007 said:
daypart said:
As soon as I can get mobile Internet radio, I will have no interest in listening to local music radio.
Click to expand...

I already do with my window based phone. I listen to www.htcradio.com or www.oooaudio.com both of them have many choices some are commercial free. Well not completly commercial free because when they give you the station identification notice thats considered a commercial. RIGHT??
Click to expand...

No.
 
I already do with my window based phone. I listen to www.htcradio.com or www.oooaudio.com both of them have many choices some are commercial free. Well not completly commercial free because when they give you the station identification notice thats considered a commercial. RIGHT??
[/quote]

No.
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Yeah like I said!
 
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