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SF next?

1

1069_KIFR

L.A. has one, now as of Dec 26th, Sacramento gets a MY FM. Sacramento's Y92.5 is flipping to MY92.5. They are firing all the on-air personalities.

Right now they are programming all Christmas Music. They do not have plans at this time to have any on-air personalities. They feel the music with interaction from the listeners will drive the station.

So I wonder, is San Francisco next in line for a MY FM flip?

CBS jumped all over the MOViN format.
Clear Channel seems to be embracing the MY FM movement.
 
KIFR: for those of us not familiar with the "My FM" format - and so we don't have to do the research (Googling can be so tiring) - what the h - e - double - hockey -sticks is the format you speak of?

If it's just another re-working of the Jack format, good luck - Clear Channel will need it.
 
1069_KIFR said:
They do not have plans at this time to have any on-air personalities. They feel the music with interaction from the listeners will drive the station.
Click to expand...

If the music's good I'd embrace a station with lots of music and no DJs. Trouble is that currently there is absolutgely no commercial station in the Bay Area except for KDFC that I can stand to listen to for more than 5 or 10 minutes. I absolutely hate pop and I'm not so hot on hip-hop. I can't listen to KKSF because invariably less than 10 minutes will go by before they'll play a Kenny G or Chuck Mangione tune and I'll get that queasy feeling inside.

Non-commercially I like listening to the jazz on KCSM-FM and the various specialty music programs on KALW, KPOO, etc.
 
There will always be those who lament the loss of gigs for jocks. It is sad that the business is cutting out live, in-studio show hosts in favor of voice-trackers and automated, hostless jukeboxes. Too bad. But ya gotta worry about people who have no less aspiration than to read flip cards between blocks of pre-recorded music....usually at stations that neither play music from this century, nor announce what they play if they come close to reflecting the music of 2007. Jocking at a music radio station is not an art

Perhaps its the dream to be the next outrageous jock who becomes an icon to 18-24 year old males. Those who aspire have every right to aspire to such lowly heights, but they are not curing cancer, teaching, child-caring, or otherwise "serving." Being a disc jockey in the 21st century is a real waste of human potential and says something about those who chose such a track for a "profession."
 
sfradio said:
I think they should do this with star
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considering they have given the MD at STAR his walkin papers, bringing a new PD, and slowly removing most of the staff, it seems the MY format will soo be arriving in SF. April?
 
Hey Lkeller, for the LA and Sac 'MY' stations, the artists listed in the station's typical playlists range from the late '80s to late '90s; the most recent of the tracks listed was released in 2000. Ranging form No Doubt, Santana to Red Hot Chili Peppers and Def Leppard.

The LA station has Live on- air personalities. KYLD Wild 94.9's St. John voicetracks afternoons for 104.3 My FM.

They stream on line at http://kbig104.com.

My instinct also lean towards STAR 101.3 making the flip to MY FM. Keep a look out for registering URL's!
 
tripton99 said:
But ya gotta worry about people who have no less aspiration than to read flip cards between blocks of pre-recorded music....usually at stations that neither play music from this century, nor announce what they play if they come close to reflecting the music of 2007. Jocking at a music radio station is not an art
Click to expand...
A few months ago I thought about applying to Metro again (Joe McConnell once told me my voice was "too NPR" for Metro) and see if I could get a job there. I thought about it some more, and then I began to wonder if it's really worth it to work for Metro just to "keep a hand in radio". After all, the job today appears to be just reading data off a screen. And then I look around at the announcers at the NPR stations and wonder if I want a career reading underwriter credits and introducing traffic reports. And then I began to realize that nearly all announcing/dj jobs today consist of reading liners in one form or another.

What kind of career is that? JMF was wise to get out of radio and into building security. Taking care of the safety of hundreds of people must surely be more rewarding than reading about "lite rock, less talk".
 
Star is slowly removing it's airshifts? They have only had 2 live airshifts for literally years...Sylvia in the middays and Don Bleu in the morning. They haven't had a live evening shift for over 10 years, and the pm drive has been tracked by various people, in and out of the market.
 
SFStatic said:
Star is slowly removing it's airshifts? They have only had 2 live airshifts for literally years...Sylvia in the middays and Don Bleu in the morning. They haven't had a live evening shift for over 10 years, and the pm drive has been tracked by various people, in and out of the market.
Click to expand...

The way the MyFM flip has worked for Clear Channel in L.A. and Sacramento was nearly identical: in each case, the morning jock (the great Charlie Tuna at KBIG, Paul Robins at KGBY) was given one-day notice that his show was being cancelled. In each case, the morning jock was given one final show to "say goodbye."

In each case, I instantly began wondering how long it will be until Clear Channel decides to do the same thing to Don Bleu and Star 101.3 FM.

If CC does it here, Mike Preston and Tim Jordan should be waiting outside the door at 340 Townsend with a limo to drive Don Bleu over to the KFRC studios...

Can you say "perfect fit"?
 
If CC does it here, Mike Preston and Tim Jordan should be waiting outside the door at 340 Townsend with a limo to drive Don Bleu over to the KFRC studios...

Can you say "perfect fit"?

"Perfect fit." There, I said it. To satisfy us radio nostalgia junkies, they could then flip KFRC back to 99.7 and change the call letters back to KYUU.

I read an article about Don recently, though, and he indicated that he was thinking of retirement. He's been the highest paid DJ in the Bay Area for a long time now, so he's probably very comfortable, financially speaking. It's likely that the end of Star would cause him to begin his life of leisure a little sooner.
 
Lkeller said:
I read an article about Don recently, though, and he indicated that he was thinking of retirement. He's been the highest paid DJ in the Bay Area for a long time now, so he's probably very comfortable, financially speaking. It's likely that the end of Star would cause him to begin his life of leisure a little sooner.
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How many retired radio folks stay retired? If they jump out of broadcasting and change careers it's unlikely they come back, but when they retire from the business they usually wind up in a place like Lakeport doing mornings. It's in the blood.
 
How many retired radio folks stay retired? If they jump out of broadcasting and change careers it's unlikely they come back, but when they retire from the business they usually wind up in a place like Lakeport doing mornings. It's in the blood.

[/quote]

I wonder if John Mack Flanagan is chuckling at this statement. :eek:
 
So I'm still some what new to radio (5 years in)....So forgive me if this is naive, But the MY-FM's in LA, and Sac are pretty different. The My, in La seems to lean more rhythmic, while the My in Sac seems to lean more rock/alternative. (not to say that there is a flavor of each in both) The logos also seem to mirror their reflective "flavor". So my question is, why wouldn't CC brand a format like the "MOViN's" and "Jack's'" of the world? AND... If there IS going to be a variances, what would MY-San Francisco lean?
 
mclovin said:
So I'm still some what new to radio (5 years in)....So forgive me if this is naive, But the MY-FM's in LA, and Sac are pretty different. The My, in La seems to lean more rhythmic, while the My in Sac seems to lean more rock/alternative.
Click to expand...

A name is a branding mechanism, nothing more. There have been a lot of stations using the brand "Magic", for instance, and they've been everything from 80s hard rock to 1940s big band music. Any given station wants a name they can use that is unique to the market so that they can get Arbitron points. It seems that people remember slogans and names better than callsigns (especially with callsigns in the market such as KZQZ, KISQ, etc., so the stations give them slogans and names to remember.
 
"A name is a branding mechanism, nothing more. There have been a lot of stations using the brand "Magic", for instance, and they've been everything from 80s hard rock to 1940s big band music."

There was a "Magic 106" in LA in the 80s, which was Top 40, I believe. "Kiss-FM" is CHR/Top 40 in LA, but Old-School soul music here. The first "Quake" here in the 80s was album-rock, the more recent Quake was a talk station. Same with all the "Waves," "Stars," etc.

If you google "Kiss-FM," you'll get about 2 dozen hits from radio stations around the country - the majority are Top 40, but quite a few are not.
 
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