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Should stations have "exclusives"

R

radiochickgso

Guest
I was a fly on the wall at the Kenny Chesney concert in Greensboro. I caught wind of a conversation, OK I eavesdropped, and overheard that CC / WTQR made the Wolf leave the venue. Obviously they had permission to be there from someone or else they would not have been there. Got me thinking, though, should radio stations have exclusives at large venues? What do you think?
 
If the station isn't sponsoring the concert, then I don't see a reason why they should be required to be allowed there. However at the same time, I also don't see any reason to make them leave. Stations should welcome competition, not shun it. If you shun competition, you're obviously afraid of something... it shows you know you have some weaknesses that could be exploited.

TQR is apparently afraid... as well they should be. But they shouldn't show it.
 
Never let them see you sweat! And I think WTQR is sweating! They've been bullying for a while now. Taking advantage of their dominance in the market. The Wolf is creeping in...one paw at a time.

I think if a station is the sole sponsor of an event and they arrange up-front to be the only radio station, then they have a right to uphold that. BUT, it's mainly up to the advertiser who may or may not grant exclusivity. They may have one station as a sponsor, but also advertise on other stations, and allow them both to be at the event. It is a little tough when you have such bitter competitors!
 
Hey RadioChickGSO! If you don't mind my asking...are you about to vacate? (I'm trying to be cryptic). ;)

I don't think there should be exclusivity at a place like the coliseum. Especially when it's a big artist like Kenny Chesney. I think any radio station that plays his music ought to be there to welcome him to the Triad and make it a special evening for the Coliseum. Obviously, I would want my radio station to have the bigest presence, but that's just good competition!
 
The promoter/artist/record company rents the venue and can control
"sponsors" and product placement.

My guess is the Wolf is not a music "reporter" to the trades, therefore,
WTQR is a more valued station to the the artist and label.

If Wolf becomes a "reporter' things would get more interesting. There are ratings minimums
to qualify to report to R&R and other trades.
 
CCX1 - Thanks for asking, but No, I am happy as a clam in my radio gig.
 
Reminds me of the time in 1988 when 102 was country and during a Fun 4th concert that 102 sponsored, TQR sneeked in and started passing out TQR hats and the 102 PD caught them and threw them out. The TQR PD went to the cops and wanted the 102 PD arrested but they dropped the charges when the 102 PD was willing to go to jail only after he called all of the TV stations and newspapers so they could photograph him being hauled off to jail. The bad press for TQR would have made the whole issue not worth it for them.

Moral of the story is TQR has ALWAYS run scared when they had real competition. That place has always been a one book away from total meltdown.
 
So, if TQR has arranged a sponsorship with the promoter and the venue and they ask that the agreement be upheld when another station tries to encroach on that agreement, they are demonstrating weakness and fear. If another station has an exclusive sponsorship of an event and TQR tries to encroach on that event TQR is still demonstrating weakness and fear. TQR really can't win can they? But of course they are owned by Clear Channel Satan. That means anything they do is wrong.
 
But of course they are owned by Clear Channel Satan. That means anything they do is wrong.
Click to expand...
But in this case it's the other station that is Satan. They came to an event with the intentions of butting in where they were not the sponsor. There is no other way to look at this. Wolf was not there to spread good will,... lets face it.
 
Another point is that: to put a personality or trait on a station (WTQR) when the owners and mangement have changed several times does not make much sense. We know how CC operates, and we darn well know how Entercomy operates but WTQR was not CC when the fight with big Country happened as referenced above.
 
Exactly who DID own WTQR when the competition was hot and heavy with Big 102 Country?

Later....
Matt Smith
WGSR-TV...not now, nor EVER owned by Satan or CC
 
I have to admit that as much as I don't like CC and the pompous attitude that WTQR has sometimes displayed, I think I dislike the Wolf and Entercom even more. At least the sales staff at WTQR has some integrity and professionalism. From what I've seen, the sales staff at the Wolf are a bunch of hacks! I know of several clients that they've really burned on radio because the sales rep acted unprofessionally. If WTQR Reps will just maintain their integrity, the Wolf just might kill itself off with a bad reputation!
 
The Wolfs sales reps attitude is indicative of the local managment and Entercom as a whole. When Entercom bought the local group and installed their own drand of management the first thing to happen was to get rid of all successful sales reps. They were thought of a a threat to the ‘blindly follow me‘ attitude of management. (same went for other staff members also)
 
OOps, I didn't finish and my 'modify' time ran out.

When Entercom bought the local group and installed their own brand of management the first thing to happen was to get rid of all successful sales reps. They were thought of a a threat to the ‘blindly follow me‘ attitude of management. (same went for other staff members also) This happened when experienced sales staff started to disagree with the 'new ideas' for selling because they knew that these techniques did serve the clients, and would not pay off long term in this market. One by one they were let go. (In some cases more than one at a time) It wasn't long before you had a owner, local mangement, and then sales staff who didn't have a clue how this market really worked. It shows, again and agin.
 
I think it is fine for stations to have "exclusives" on events and it's up to the management of the venue to decide if that course of action will sell more tickets than "opening it up" to all stations to promote the show. Since CC owns tickets.com, they almost always work with CC stations at venues that have a relationship with tickets.com (like the Greensboro Coliseum). I also don't think it shows "fear" on the part of the station that has the exclusive to kick out the interloper. The station has a right to expect exclusivity and the venue should live up to it's agreement. If The Wolf wants to go to LJVM and lock WTQR out of a show (say Reba, for example, who I am told never plays the Greensboro Coliseum anymore due to some personal reasons), then that is their right and if TQR wants to try to interfere, then The Wolf would have every right to get LJVM management to ask TQR to vacate the premises.

What might be more fun is to have a party just down the road from the venue and have the station that was "locked out" give out tons of station hats and t-shirts to concert goers. That could be fun.

You can's just steal the show like Q-SKY did in the movie "FM". Linda Ronstadt was cute back then, though.
 
I really should read this stuff more often, IT'S AMUSING!!! OK, let's all be honest. Stations have been negotiating "exclusives" since Kenny Chesney was a glimmer in his fathers eye so no shocker there... The only loser in that proposition was the Wolf. I commend them for taking a shot at it but they were rightfully put in their place. Should there be exclusives? ABSOLUTELY! Why you ask? Because regardless of whether you are the exclusive station or not, your going to pound the heck out of a KC show because he's a core country artist. Meanwhile the promoter get's more leverage out of the bigger station by allowing on site exclusivity. Good for promoter and good for one radio station. I suppose it's good if it's YOUR radio station... If it's not, lie to the listeners and tell them you are bigger, better and have more tickets, throw the magnetic logo's on the panel van, pay six bucks for parking and put on your station logo'd jacket (even if it's 80 degrees) and wear it proudly backstage!! That's what every other #2 station in America does in that situation...

Having said that, regardless of who you are or whatever station you represent, if given the same opportunity at a core artist concert and told it was yours and only yours, you would see to it the other station was removed as well. I think the only scorned posters here must be employed by Wolf.... Though your moral compass seems to be pointing South at the moment, you'd jump at the opportunity do the same if the truth were told..

I don't know much about TQR and Wolf but it sounds like every other "new vs. old" country battle in the world... (QDR vs Rooster in my world) I certainly don't think it shows fear by dashing the competitors hopes of courting the concert goers. Sounds like a well negotiated "trump" to me.
 
dittohead1 said:
Since CC owns tickets.com, they almost always work with CC stations at venues that have a relationship with tickets.com (like the Greensboro Coliseum).
Click to expand...
Are you sure that CC owns tickets.com? I thought they were owned by Major League Baseball.
 
Truth is, if the shoe was on the other foot .....

Wolf let one slip by. If they were really a threat to TQR, they could have gotten a foot in the door. Since the promoter didn't see it that way ....

Exclusives are a way of life. Get used to it and learn to play the game. That doesn't mean Wolf shouldn't. If it were me, I would keep showing up - and let the ask me to leave. One day, someone else will notice.

Is WTQR vulnerable? Yes! But so far, no competitor has had the resources to make it happen. It takes time and money! Lots of money - and lots of time! Won't happen in a year, or two.
 
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