Should we look to Dallas for future of 97.1?

[jetfli]

Cumulus has just switched "The Bone" over to "Quality Rock", a triple A with Atlanta's "The Regular Guys" in morning drive. Given that Nashville is far closer in proximity to Atlanta, could that happen here? Would The Regular Guys play in this market?

 

[jy]

yes

And when Scott Shannon begins syndicating his WPLJ morning show that would also play in Nashville. A test market will be in east TN very soon

 

[CHRles]

Nashville has had a Triple A for years...Lightning 100.
It looks like 97.1 is now a fulltime Classic Rocker though personally I think it should have went with Modern Rock or Rhythmic CHR.

 

[jetfli]

Cumulus has just switched "The Bone" over to "Quality Rock", a triple A with Atlanta's "The Regular Guys" in morning drive. Given that Nashville is far closer in proximity to Atlanta, could that happen here? Would The Regular Guys play in this market?

Looks like 97.1's now been switched over to Quality Rock!

 

[yorkie9]

I've been listening this afternoon and it's quite an improvement. If they could only do something about Bob and Tom, they might be on to something. I am burnt out on Jack and so far 'Quality Rock' is sounding like a nice replacement for that preset!

 

[Tibbs4]

while i must admit that " this board " got me to actually listen to RQQ the weeks they were "real" rock, it was not horrible. I can see a limited audience and advertising stream from that format. I think this is decent, as well, but it doesn't have the umpf either. It does seem to have nudged it's way right
into 96.3/100.1 and 102.9, but will it make any difference?

 

[romer979fm]

will it make any difference?

once you chase away your entire audience...it's tough to get 'em back