93X in Minneapolis does well: the Active Rock station in Indy usually had higher ratings than Alt 103.3 (and with a deficient signal): 96 Rock in Cincinnati has bested the heritage rock station up there a couple of times. 100.5 in Atlanta is pretty much a train wreck.
I have little doubt (pure speculation) a well programmed rock format on 93.3 would do better than the current CHR format; however, in a cluster strategy, wouldn’t an Active Rocker and KTCK have enough audience overlap that could potentially hurt the big money maker?
I have little doubt (pure speculation) a well programmed rock format on 93.3 would do better than the current CHR format; however, in a cluster strategy, wouldn’t an Active Rocker and KTCK have enough audience overlap that could potentially hurt the big money maker?