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so, gang

O

OldiesCat

Guest
How's the weather down there? Heard it was chilly this weekend.

Has Renda knocked Cox & Clear Channel off yet? (included something about radio to stay legit)

By the way, did you hear the one about the girl from Nantucket?

:->
 
So much for the bad luck on that.....Renda has not knocked off Cox or CC yet.....now Renda could do damage to CC if Gator keeps doing what it has to do..Rooster needs to flip formats.....protection mode is no longer needed....CC just needs to face the fact that their is someone else in town challenging them and that one of the two country stations needs to go NOW....Renda is not going to flip Gator....they stayed country for a reason...for competition and better variety in that genre. Rooster needs to go Classic Rock, Classic Hits or Variety Hits (first two would give competition to Cox on either on...even Variety Hits would as well.....Rooster is a lost cause on their weakest signal in Jacksonville for CC......that is why they put them their and moved Planet to the bigger stick.....okay I know 92.7 is weaker then 93.3 but that station does better in ratings on 6kw then Rooster at 50kw....well I have to go...but glad to see the dust clear and I am proud to come back and post now.....Later on.

mburg

For the weather it was half and half...Sat was nice and warm...Sun was crap as get out...cold and gloomy and looked liked it could rain at anytime...yeah that is the way it is..later.


> How's the weather down there? Heard it was chilly this
> weekend.
>
> Has Renda knocked Cox & Clear Channel off yet? (included
> something about radio to stay legit)
>
> By the way, did you hear the one about the girl from
> Nantucket?
>
> :->
>
 
Renda Broadcasting continues to miss the mark. Potentially, their cluster of stations should be more competitive. But there continues to be a lack of making tough business decisions and just making do with what they have. My feeling has always been that if you want to play in the majors, you have to demonstrate that you are a contender.

Little changes over there and sometimes I can’t even understand why I get sucked into a conversation that has been beaten to death. But the facts are facts.

Morning drive is the most competitive time of day and successful stations place talent into that daypart that have the potential to not only draw an audience but to keep listeners once their interest is perked. That is lacking. Dave and Heather, for example, have a proven track record in the Jax market for attracting advertisers and keeping their audience. If they were positioned at KOOL, the station would have grown faster and listeners would have been comfortable with them and there would be that sufficient hook to draw and keep listeners. Hoyle Demsey is another Jax talent who has a very successful track record of getting numbers. And yet he was sent packing to a small market. A waste!

And finally Pat Garrett has a proven track record in an oldies format, coaching/hiring abilities, promotion savvy and billing success. And where is he now? He could have made a difference and it still surprises me that no one in this town hired him.

I do wish CC would do something with Rooster. Perhaps that “My Format” makes sense. Hiring the talent mentioned here would be a good first step.

My overall Renda listening is down and I’m usually in sync in how the average listener behaves. WEJZ missed an opportunity, once again, to go all Christmas right after Thanksgiving and that would have helped deliver a much better book than they achieved. WSOS sprinkles in country gold every now and again and similarly when KOOL sprinkles in disco hits, the effect is it polarizes listeners. Speaking of Christmas, I remember hearing Bruce Springsteen’s “Santa Claus is Coming to Town” on WSOS. I almost drove off the road when I heard that. But then, no one over there seems to think anything is wrong with that type of programming. And so it’s business as usual for them and frankly, they will continue to get what they deserve.


> How's the weather down there? Heard it was chilly this
> weekend.
>
> Has Renda knocked Cox & Clear Channel off yet? (included
> something about radio to stay legit)
>
> By the way, did you hear the one about the girl from
> Nantucket?
>
> :->
>
 
> Renda Broadcasting continues to miss the mark. Potentially,
> their cluster of stations should be more competitive. But
> there continues to be a lack of making tough business
> decisions and just making do with what they have. My
> feeling has always been that if you want to play in the
> majors, you have to demonstrate that you are a contender.
>
> Little changes over there and sometimes I can’t even
> understand why I get sucked into a conversation that has
> been beaten to death. But the facts are facts.
>
> Morning drive is the most competitive time of day and
> successful stations place talent into that daypart that have
> the potential to not only draw an audience but to keep
> listeners once their interest is perked. That is lacking.
> Dave and Heather, for example, have a proven track record in
> the Jax market for attracting advertisers and keeping their
> audience. If they were positioned at KOOL, the station
> would have grown faster and listeners would have been
> comfortable with them and there would be that sufficient
> hook to draw and keep listeners. Hoyle Demsey is another
> Jax talent who has a very successful track record of getting
> numbers. And yet he was sent packing to a small market. A
> waste!
>
> And finally Pat Garrett has a proven track record in an
> oldies format, coaching/hiring abilities, promotion savvy
> and billing success. And where is he now? He could have
> made a difference and it still surprises me that no one in
> this town hired him.
>
> I do wish CC would do something with Rooster. Perhaps that
> “My Format” makes sense. Hiring the talent mentioned here
> would be a good first step.
>
> My overall Renda listening is down and I’m usually in sync
> in how the average listener behaves. WEJZ missed an
> opportunity, once again, to go all Christmas right after
> Thanksgiving and that would have helped deliver a much
> better book than they achieved. WSOS sprinkles in country
> gold every now and again and similarly when KOOL sprinkles
> in disco hits, the effect is it polarizes listeners.
> Speaking of Christmas, I remember hearing Bruce
> Springsteen’s “Santa Claus is Coming to Town” on WSOS. I
> almost drove off the road when I heard that. But then, no
> one over there seems to think anything is wrong with that
> type of programming. And so it’s business as usual for them
> and frankly, they will continue to get what they deserve.
>
>
1. Dave and Heathe don't exist anymore so why continue to beat a dead horse.
2. I agree that Pat would make a great adition to the staion as would Hoyle. It won't happen for whatever reason.
3. After the old 96.9 Christmas stunt the only station that went full XMas was WBGB and it did nothing for them at all. So I don't think WEJZ was actually hurt by not going all Christmas
 
> 1. Dave and Heathe don't exist anymore so why continue to
> beat a dead horse.

They don't exist?

Maybe I need to figure out who I'm married to and who that guy is that calls on a regular basis. :)

No, I get your point - the show's been gone for more than a year, so it might as well have never existed for the previous 10. That's how it works, right? Is that why they still get calls over at Cox sometimes wondering "what happened to Dave and Heather"?

Don't you think the show would be pretty damn marketable if they were to bring it back on Kool, especially if they were smart and did a billboard campaign?

Of course, I'm not saying there's even the remotest possibility that it would or could happen - Heather loves her current job at The Promise - but I'm saying that the show would still be a viable commodity if someone like Kool wanted to bring it back.

Purely speculation - nothing more - don't read anything into it.
Brian V.
 
> > 1. Dave and Heathe don't exist anymore so why continue to
> > beat a dead horse.
>
> They don't exist?
>
> Maybe I need to figure out who I'm married to and who that
> guy is that calls on a regular basis. :)
>
> No, I get your point - the show's been gone for more than a
> year, so it might as well have never existed for the
> previous 10. That's how it works, right? Is that why they
> still get calls over at Cox sometimes wondering "what
> happened to Dave and Heather"?
>
> Don't you think the show would be pretty damn marketable if
> they were to bring it back on Kool, especially if they were
> smart and did a billboard campaign?
>
> Of course, I'm not saying there's even the remotest
> possibility that it would or could happen - Heather loves
> her current job at The Promise - but I'm saying that the
> show would still be a viable commodity if someone like Kool
> wanted to bring it back.
>
> Purely speculation - nothing more - don't read anything into
> it.
> Brian V.
>
I agree but I don't think WKQL was ever interested in Dave just Heather. My point was that that was over a year ago.
 
> So much for the bad luck on that.....Renda has not knocked
> off Cox or CC yet.....now Renda could do damage to CC if
> Gator keeps doing what it has to do..Rooster needs to flip
> formats.....protection mode is no longer needed....CC just
> needs to face the fact that their is someone else in town
> challenging them and that one of the two country stations
> needs to go NOW....Renda is not going to flip Gator....they
> stayed country for a reason...for competition and better
> variety in that genre. Rooster needs to go Classic Rock,
> Classic Hits or Variety Hits (first two would give
> competition to Cox on either on...even Variety Hits would as
> well.....Rooster is a lost cause on their weakest signal in
> Jacksonville for CC......that is why they put them their and
> moved Planet to the bigger stick.....okay I know 92.7 is
> weaker then 93.3 but that station does better in ratings on
> 6kw then Rooster at 50kw....well I have to go...but glad to
> see the dust clear and I am proud to come back and post
> now.....Later on.
>
> mburg
>
> For the weather it was half and half...Sat was nice and
> warm...Sun was crap as get out...cold and gloomy and looked
> liked it could rain at anytime...yeah that is the way it
> is..later.
>
>
> > How's the weather down there? Heard it was chilly this
> > weekend.
> >
> > Has Renda knocked Cox & Clear Channel off yet? (included
> > something about radio to stay legit)
> >
> > By the way, did you hear the one about the girl from
> > Nantucket?
> >
> > :->
> >
>


Having extra time during my period of unemployment can be productive. Yesterday, I cleaned my patio furniture. Today, I'm painting a room upstairs. I'd much rather be in the trenches playing the radio game but the only offers seem to come from places most of you would probably not want to call home.

I know I can out-program (or counter-program) with a pretty decent degree of success, yet I see many missed opportunities by management to make changes for the better, not only in Jax, but in most Florida markets. I know, because I've been traveling around listening and making a lot of notes. I've followed up with quite a few of these operators and they apparently seem to be satisfied with their terrible ratings, because they refuse to make any positive changes. It didn't used to be like this! It was war! Winning was everything!!

What in the hell happened?

Honestly, wouldn't you like to see every station in town be their absolute BEST? Regardless of the format, the station should sound like a leader. The PD should have a tight grip on the music and how to present it. The air staff, voice-tracked or otherwise, should compliment the format. The promotions should be directed toward your target audience. The imaging should sell your station and what you do. The signal should never be compromised by technical issues that can be fixed. All of these things are your bread and butter!

Instead, we see a handful of big players that continue to be successful year after year and the rest just sit there and get beat up because of poor leadership and BAD programming. It's obvious that some programmers don't have a clue as to who their target audience is.

I could go on a rant all day about this but what good does it do? Apparently, no good because the wall of defense is still as strong as ever.
 
great radio

Pat- I totally agree.

Don't you also think there are PDs in Programming spot who are probably in over their heads? I think there are fewer guys like us teaching and mentoring young Programming talent and that a lot of folks are thrust into PD positions 'cause they're cheap or available or both. Fewer and fewer understand strategy, tactics and solid, fundamental execution. Part of the blame could be put on consolidation but I think some of it can also be blamed on Programmers who aren't willing to give what they were blessed to get. I know I count those whom I admired and respected AND the education I got from them as a big reason I've done this for so long. It was like we used to get Masters Degrees in Radio Programming without ever having to take the course at a school. How many PD-types pay it forward today? Few, I'm betting. And, that's a tragedy.
>
>
> Having extra time during my period of unemployment can be
> productive. Yesterday, I cleaned my patio furniture. Today,
> I'm painting a room upstairs. I'd much rather be in the
> trenches playing the radio game but the only offers seem to
> come from places most of you would probably not want to call
> home.
>
> I know I can out-program (or counter-program) with a pretty
> decent degree of success, yet I see many missed
> opportunities by management to make changes for the better,
> not only in Jax, but in most Florida markets. I know,
> because I've been traveling around listening and making a
> lot of notes. I've followed up with quite a few of these
> operators and they apparently seem to be satisfied with
> their terrible ratings, because they refuse to make any
> positive changes. It didn't used to be like this! It was
> war! Winning was everything!!
>
> What in the hell happened?
>
> Honestly, wouldn't you like to see every station in town be
> their absolute BEST? Regardless of the format, the station
> should sound like a leader. The PD should have a tight grip
> on the music and how to present it. The air staff,
> voice-tracked or otherwise, should compliment the format.
> The promotions should be directed toward your target
> audience. The imaging should sell your station and what you
> do. The signal should never be compromised by technical
> issues that can be fixed. All of these things are your bread
> and butter!
>
> Instead, we see a handful of big players that continue to be
> successful year after year and the rest just sit there and
> get beat up because of poor leadership and BAD programming.
> It's obvious that some programmers don't have a clue as to
> who their target audience is.
>
> I could go on a rant all day about this but what good does
> it do? Apparently, no good because the wall of defense is
> still as strong as ever.
>
 
Re: great radio

> Pat- I totally agree.
>
> Don't you also think there are PDs in Programming spot who
> are probably in over their heads? I think there are fewer
> guys like us teaching and mentoring young Programming talent
> and that a lot of folks are thrust into PD positions 'cause
> they're cheap or available or both. Fewer and fewer
> understand strategy, tactics and solid, fundamental
> execution. Part of the blame could be put on consolidation
> but I think some of it can also be blamed on Programmers who
> aren't willing to give what they were blessed to get. I
> know I count those whom I admired and respected AND the
> education I got from them as a big reason I've done this for
> so long. It was like we used to get Masters Degrees in
> Radio Programming without ever having to take the course at
> a school. How many PD-types pay it forward today? Few, I'm
> betting. And, that's a tragedy.
> >
> >
> >


Thanks, Oldies Cat. I hoping that somebody that's been around the block a time or two would back me up on this!

It's really not that often when you run across an up and coming PD that really "get's it". Some can learn. Some will never learn.

It's not an easy job being an on-air PD. In addition to your own job, you have to monitor the station to keep it formatically tuned, create promotions, write imaging, complete paperwork, coach air talent, GO TO MEETINGS, and deal with the many interuptions and "issues" that can throw your day into a tailspin. You must be a great multi-tasker to successfully pull it off. It can be a bitch!

I, too, have learned from some of the best....John Sebastian, Chuck Martin, Bill Watson, Kevin Matheny, John Long, Dave Anthony, Jim Price and others. In addition to all of these guys being very savvy as programmers, they also had a huge passion for being the best and creating some very top drawer radio. These guys have put together and led some great teams! Yes, some of them have had huge failures, but the successes far outweighed the losses.

The least successful PD's I've run into in recent years tend to be real cowboys. They have their own agenda which doesn't match the direction that the station should be taking to achieve maximum listenership. Some don't even know the music that they're programming! We can all certainly cite examples, but why bother?

Know your audience. Know your format. Make it the radio station where everybody wants to work. It can certainly be a lot of fun when you do it right!
 
Re: great radio

> The least successful PD's I've run into in recent years tend
> to be real cowboys. They have their own agenda which doesn't
> match the direction that the station should be taking to
> achieve maximum listenership. Some don't even know the music
> that they're programming! We can all certainly cite
> examples, but why bother?
>
> Know your audience. Know your format. Make it the radio
> station where everybody wants to work. It can certainly be
> a lot of fun when you do it right!
>

Pat.. I'm a long time admirer of your work off and on air. And, I do understand all of your recent comments here. Is it fair to lump all of these "least successful PD's" into the younger generation filled with not only "No Fear" but
"I'm good and you are old school"? I must admit that whatever the case.. the new PD's and their programming "styles" have pushed me to the direction of satellite radio. And, I know I'm not the only one who is traveling down that road.
 
> Hoyle Dempsey is another
> Jax talent who has a very successful track record of getting
> numbers. And yet he was sent packing to a small market. A
> waste!

Thank you for the kind words my friend!
>
> And finally Pat Garrett has a proven track record in an
> oldies format, coaching/hiring abilities, promotion savvy
> and billing success. And where is he now? He could have
> made a difference and it still surprises me that no one in
> this town hired him.

I agree! My real Comcast email address is on my profile! If you want to win, I can get you in touch with Pat! I know you manager/corporate types read Radio Info and you may actually be thinking about this! As I said on the old 20th Century WAPE web site, "I answer each email personally!" If I would do that for fat groupies, what would I do for a Market Manager for my old friend!

LOL
Hoyle
 
Re: great radio

> Pat- I totally agree.
>
> Don't you also think there are PDs in Programming spot who
> are probably in over their heads? I think there are fewer
> guys like us teaching and mentoring young Programming talent
> and that a lot of folks are thrust into PD positions 'cause
> they're cheap or available or both. Fewer and fewer
> understand strategy, tactics and solid, fundamental
> execution. Part of the blame could be put on consolidation
> but I think some of it can also be blamed on Programmers who
> aren't willing to give what they were blessed to get. I
> know I count those whom I admired and respected AND the
> education I got from them as a big reason I've done this for
> so long. It was like we used to get Masters Degrees in
> Radio Programming without ever having to take the course at
> a school. How many PD-types pay it forward today? Few, I'm
> betting. And, that's a tragedy.
>
You said a mouthful on this one Oldiescat.

It shows in the product available today. I cannot believe so few
understand the strategy and tactical move. Even more, so many
people pretend to get it and yet it goes in one ear and out the
other and they are hopelessly lost. In the "day" remember how
much fun it was to learn and see the success (and failures) of
playlist moves, etc? If one thing can be said for the Jack
concept - it's that ability to needle your way exactly where
you want to be. While the live/on-air side of it is different,
the music itself can and should be an exciting adventure in
programming and strategy that drives the other guys crazy.

Playing it safe is what has been the result of years of neglect
and nurturing. It's not like it's a top secret weapon, yet, it
is.

Where have all the cowboys gone?
 
> 2. I agree that Pat would make a great adition to the staion
> as would Hoyle. It won't happen for whatever reason.

Pat Garrett is a class act PD. He has a list of great PDs, that he has learned from, listed in a below post. Among those are John Long, a big ditto from me. In my (gasp) 37 years in radio I would have to add Paul Drew (the 1st Big time radio guy who spoke to me growing up in mid 60s Atlanta), Kent Burkhardt, Bob Elliot, Super Scott Shannon (who was nice to me at an R and R convention panel, and bought me a kill the nerves Bloody Mary in 1979), Mark Driscoll, Cat Thomas and last but not least, Pat Garrett!

Pat, what goes around, comes around!
 
Re: great radio

> > The least successful PD's I've run into in recent years
> tend
> > to be real cowboys. They have their own agenda which
> doesn't
> > match the direction that the station should be taking to
> > achieve maximum listenership. Some don't even know the
> music
> > that they're programming! We can all certainly cite
> > examples, but why bother?
> >
> > Know your audience. Know your format. Make it the radio
> > station where everybody wants to work. It can certainly
> be
> > a lot of fun when you do it right!
> >
>
> Pat.. I'm a long time admirer of your work off and on air.
> And, I do understand all of your recent comments here. Is it
> fair to lump all of these "least successful PD's" into the
> younger generation filled with not only "No Fear" but
> "I'm good and you are old school"? I must admit that
> whatever the case.. the new PD's and their programming
> "styles" have pushed me to the direction of satellite radio.
> And, I know I'm not the only one who is traveling down that
> road.
>

I didn't mean to imply that the "least successful PD's" were all a bunch of young guys. It's just the ones I consider to be too adventureous (or perhaps unfocused) are the ones that seem to fail. I don't think that we should try and re-invent radio, rather work on perfecting what we have. Everything we do should either entertain or benefit the listener in some way.
 
Re: great radio

Amen to you Pat....you nailed the ideas right in the square...perfect....prefecting what we have now....good job

mburg
> > > The least successful PD's I've run into in recent years
> > tend
> > > to be real cowboys. They have their own agenda which
> > doesn't
> > > match the direction that the station should be taking to
>
> > > achieve maximum listenership. Some don't even know the
> > music
> > > that they're programming! We can all certainly cite
> > > examples, but why bother?
> > >
> > > Know your audience. Know your format. Make it the
> radio
> > > station where everybody wants to work. It can certainly
>
> > be
> > > a lot of fun when you do it right!
> > >
> >
> > Pat.. I'm a long time admirer of your work off and on air.
>
> > And, I do understand all of your recent comments here. Is
> it
> > fair to lump all of these "least successful PD's" into the
>
> > younger generation filled with not only "No Fear" but
> > "I'm good and you are old school"? I must admit that
> > whatever the case.. the new PD's and their programming
> > "styles" have pushed me to the direction of satellite
> radio.
> > And, I know I'm not the only one who is traveling down
> that
> > road.
> >
>
> I didn't mean to imply that the "least successful PD's" were
> all a bunch of young guys. It's just the ones I consider to
> be too adventureous (or perhaps unfocused) are the ones that
> seem to fail. I don't think that we should try and re-invent
> radio, rather work on perfecting what we have. Everything we
> do should either entertain or benefit the listener in some
> way.
>
 
Re: great radio

>
> I didn't mean to imply that the "least successful PD's" were
> all a bunch of young guys. It's just the ones I consider to
> be too adventureous (or perhaps unfocused) are the ones that
> seem to fail. I don't think that we should try and re-invent
> radio, rather work on perfecting what we have. Everything we
> do should either entertain or benefit the listener in some
> way.
>

"Unfocused" is a good word. Probably a lot of ego floating around in there too. "I've got this great idea" mentality .. with no respect for the tried and true. A look down the nose to the "old school". Too bad. Not sure that can
be changed unles those unfocused folks some how receive a reality check.
 
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