Do you guys think if their was going to be a format change at Dave they would already be either promoting it or maybe talking about it?? This is just such a waste of a great signal. I am actually sick of hoping for something that we can listen to on the dial. I guess those days are over... Guess they are happy with a 1.3 rating...............
-
Get involved.
We want your input!
Apply for Membership and join the conversations about everything related to broadcasting.
After we receive your registration, a moderator will review it. After your registration is approved, you will be permitted to post.
If you use a disposable or false email address, your registration will be rejected.
After your membership is approved, please take a minute to tell us a little bit about yourself.
https://www.radiodiscussions.com/forums/introduce-yourself.1088/
Thanks in advance and have fun!
RadioDiscussions Administrators
So I guess nothing is going to happen
- Thread starter BIGSTICK
- Start date
Decaf, man.. decaf.
I'm honestly a little confused why so many want Dave to flip. Yes I agree they have lost their way, yes I've never been thrilled with the name..
As many know, these things take time and planning. They're still beating 100.5 and perhaps with some tweaking and new imaging, can regain some audience. I've noticed they have trended newer, more towards an AAA format this week. The fact that changes are taking place indicates to me that perhaps a hard flip is not in the near future, but an attempt to recapture some share through changes to the existing format. CBS has one of the most profitable stations in our market. That's where their priority is.
I'm honestly a little confused why so many want Dave to flip. Yes I agree they have lost their way, yes I've never been thrilled with the name..
As many know, these things take time and planning. They're still beating 100.5 and perhaps with some tweaking and new imaging, can regain some audience. I've noticed they have trended newer, more towards an AAA format this week. The fact that changes are taking place indicates to me that perhaps a hard flip is not in the near future, but an attempt to recapture some share through changes to the existing format. CBS has one of the most profitable stations in our market. That's where their priority is.
L
legendhasit
Guest
Not beating 100.5 in the demos.
But I agree. Not sure a complete flip is necessary.
But I agree. Not sure a complete flip is necessary.
92.9 went from a crown in the Atlanta radio line up (70s and 80s) to trail, error and no recovery every sense. I've gone from wondering if they're as embarrassed as we are for them, or if they really just have no idea what to do. Starting with the classic rock effort (where they really thought keeping the name Z93 but going up against 96 rock would work) I'd be lost trying to have the complete list of all the PD's who's careers were sacrificed the past 20 years.
The fact that the music has noticeably changed in the past week might mean they're going to give it another try as Dave-FM (a moniker which I also never cared for). The problem with doing that, at least in my opinion, is at this point nobody knows what the station stands for, or what to expect when they tune to 92.9.
What I don't understand is that CBS seems fast to flip formats in other markets--Boston from Classic Hits to CHR and Tampa from Hot AC to Sports just in the past 2 weeks--and yet Dave stays Dave. Maybe the big revenue from V-103 makes Dave changing not a priority.
What I don't understand is that CBS seems fast to flip formats in other markets--Boston from Classic Hits to CHR and Tampa from Hot AC to Sports just in the past 2 weeks--and yet Dave stays Dave. Maybe the big revenue from V-103 makes Dave changing not a priority.
If CBS wants to try to improve the Dave-FM numbers, they're going to have to get a musical focus and stick with it. So far, that hasn't been possible for them in recent times. It's sort of hard to take them seriously which will be a hindrance for them.
Who has been adjusting the music? Do they have a PD?
This is just surprising to me because usually, everything CBS does is normally top notch and professional. This isn't programmed like a CBS station. They aren't typically known to fool around with their stations like they do with 92.9. Then again, for a major/top 10 market, CBS has a somewhat muted presence in Atlanta. I wonder if they've ever been interested in the LFM stations to expand their presence?
Who has been adjusting the music? Do they have a PD?
This is just surprising to me because usually, everything CBS does is normally top notch and professional. This isn't programmed like a CBS station. They aren't typically known to fool around with their stations like they do with 92.9. Then again, for a major/top 10 market, CBS has a somewhat muted presence in Atlanta. I wonder if they've ever been interested in the LFM stations to expand their presence?
I think RoddyFreeman nailed it when he mentioned V103's ratings. I suspect Dave is sort of an afterthought in this market.
I'm mixed on the personalities there, but I think Steve should stay on. I think he's better in the afternoon drive slot though.
I still remember late nights on Power 99 when he did a call-in show for a short while. That was a lot of fun to listen to!
I'm mixed on the personalities there, but I think Steve should stay on. I think he's better in the afternoon drive slot though.
I still remember late nights on Power 99 when he did a call-in show for a short while. That was a lot of fun to listen to!
Steve can have his 'moments' but he doesn't have them on the air - he's arguably one of the best jocks in the city right now. He's unarguably one of the best versed in the music. I'm dam' picky about who I will fly with, but I think I'd ride with him driving.
RoddyFreeman said:
Or...what I keep saying over and over and over - the AAA format has a WEALTHY LISTENERSHIP and people invested in the station that won't let the station flip
AAA stations survive with these kind of ratings in markets all across the nation, and many of them, like KFOG/San Francisco, are extremely well regarded/respected
Most of the negative posts in the 10 anti-Dave threads that have been created in the past month or so are by people who don't like the "sound" of Alt/Rock (it's not upbeat, it sounds like a "bad hangover" etc.) - in other words, most negative posts have been from people that wouldn't listen to Dave no matter how they programmed their station - and guess what? Dave, and CBS, could care less what you think if all you like is upbeat pop
We could rename it "Hot New Z-93"....
ooops, that's already been done (1988)!
ooops, that's already been done (1988)!
atlantaboy said:
I agree that AAA stations deliver affluent audiences, but in this case, that's not enough to overcome Dave-FM's low ratings. As far as agency business, most broadcast buyers are not that thorough. They don't look at income for the most part; they just look at the average audience, rates and cost-per-point. And you really can't blame them since they probably have 5 markets to knock out in one morning.
If Dave was doing well in billings, virtually all of their salespeople would not have left in the past year, which has been the case.
It seems to me that if Dave FM was doing well (billing), they wouldn't keep tweaking the music over and over...in other words, "if it ain't broke, don't fix it." Sounds like something's wrong that keeps prompting their changes.
And, for the record, I have nothing against the AAA format. I like a lot of the music on the format.
And, for the record, I have nothing against the AAA format. I like a lot of the music on the format.
RadioFreeAtlanta, no one remembers 1988. No one remembers when radio had personality and heart. No one seems to remember when stations catered to the audience.
So, Z-93 would be "hot and new"
I wouldn't be opposed to it, really..
So, Z-93 would be "hot and new"
I wouldn't be opposed to it, really..
I
IT_Guru
Guest
RoddyFreeman said:
I don't understand it either. I could see it being not so much of a priority if Dave wasn't on such a powerful stick. I would think CBS would want to work on making 92.9 both a ratings success and a money maker for the company without hurting V-103.
- Status